market-economics
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Excellent Motivational Primer for the Small Business
Better than it seems
Dennis Conner and Pat Summitt
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You too can be a chocolate fonzie!
Don't take a hit to your book!
Push Product!!
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Solid work but somewhat dated
A fascinating desk reference.Fabozzi and Modigliani take you in complete tour through capital markets. In the early chapters you will find valuable information about financial systems and institutions, about how the primary and secondary markets work, among many other issues.
Then the book explains debt and equity markets, finishing in the later chapters with great explanations on derivatives markets.
Definitely, I made a great investment in buying this book.
The best book on this subject.
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Recommended reading
A must read for investorsHow many people who invest in bonds really know how they are priced, or what fair value of stocks is, or how lump sum pensions are calculated? This information alone, based on stacking the money theory, is worth the price of the book.
His analysis of market timing versus buy and hold is a must read, plus learning about the Elliot wave theory and how to use it, along with contrary opinion, and if the market is in a trading range, gives you valuable tools to use in guiding your investment decisions.
Anyone new to the market, as well as serious investors who have been in the market for sometime, should have this book in their library to take advantage of McDonald's expertise and experience.
An Excellent Introduction to a Complex TopicThe author presents a remarkably attractive thesis and fully articulates it, making what could otherwise be an obtuse economic postulate a functional, successful model for avoiding the pitfalls of investing.
Above all, Mr. McDonald convinces the reader that financial markets are not governed by random, chance factors, but rather can be made profitable to investors if they can master the scientific principles that drive it. It is to the author's credit that these principles are explained with such skill as to make them understandable to the widest possible audience.
I cannot praise the book too highly, and I look forward to future works by Mr. McDonald.

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Good Overall Book on Finance and Free Markets
Excellent book, worth reading for the novice to the expertIt is important for the common person to understand the forces at work and their own self interest so that they use their political force towards their own and the greater good. It is also very usefull for policy makers in designing systems that are not only more effecient but that are more resilient to subversion and grounded in stronger political support.
As an investment professional, this book is interesting as it points to the need to move away from the paradigm of free markets and unbridled competition to generate above average profits. The extent and liklihood of participants actually subverting the free market process and competition should be a part of the analysis in projecting long term profitability of sectors and companies.
Insightful, interesting, thought-provoking. Must read.As a "lay" reviewer I strongly echo Business Week's recommendation that Saving Capitalism from the Capitalists is a great book for "the rest of us". The book starts off by explaining why free financial markets are critical and what the role of the financier is. (Many of my friends in Corporate Finance and Investment Banking should at least read this part as it explains what they do, why it is important and why they deserve the big bucks much better than they have ever been able to explain it to me!)
The book then goes much deeper to unpeel the layers of the onion and explain how financial markets develop, what conditions are required to keep them vibrant, what risks they face and who has vested interests in their development. This is key value of the book as I see it. The authors made me think more deeply about the capital markets that I take for granted. For example it seemed surprising to think of "saving" capitalism from capitalists, but after reading the book I must concede that the authors have a point. The very capitalists who initially benefit from capitalism are the ones who stand to lose the most if competition (i.e., new capitalists) enters their markets. Thus they incumbents are likely to vociferously oppose open markets--often masking their vested interests in the guise of humanitarian concerns like the working conditions of third world labor.
The book is very easy to read and the authors pull the reader along by summarizing their arguments intermittently. They encompass both developed and developing countries in their analysis and support their arguments with interesting examples from world history ranging from 13th Century Europe to modern day corporate America. The book does slow down a little in the middle, but if you persevere it picks up right back up again. By the end Saving Capitalism from the Capitalists leaves you informed, interested to learn more and makes you understand and think deeper about a subject that is extremely relevant to all of us.
Insightful, interesting and thought provoking-isn't that the hallmark of a great read?

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Good read
Not the Newest Idea, But Good Ways to Implement ItWhat makes this one stand out from all the other books preaching the exact same idea is that Hall provides some excellent strategies for those who do not run the Marketing Department of a Fortune 1000 corporation.
Like Michael Levine's Guerilla PR: Wired, which also focuses on low-cost alternatives to the high-priced ideas of Madison Avenue, Hall knows how to achieve a valued objective without an equivalent cost. Personally, I found Levine to be a more enjoyable read, though.
Hall stresses, as evident in the title, the right customers, the right service, the right sales, the right cost.
They're all important, but the last one especially so. I simply cannot wage a multi-million dollar campaign, but I need to compete with those who can.
Hall's book was a godsend. I really have hope for the next 3 years.
How to empower your people to run the day to day business.
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Not a book for EveryoneBut there are some valuable lessons you can learn from reading his not so easy-to-understand writing. He talked about a phenomenon in business world, in which an industry feeds on its own success and grows bigger and its stock prices higher, until it tumbles. Then, the fall will trigger more to fell, until it seems there is nothing left. Sound familiar to the dot com bloom and burst of 2000? Actually, he was talking about the electronic industry bloom-burst cycle in the 1960s in America.
An electronic firm buys components from other electronic firms. When one was successful, say, its new TV model is a big hit, it buys more from its suppliers. And it get imitates and its competitors are buying more from their suppliers. Suddenly, there are many electronic firms and everyone seems to have a bright future, i.e. ever growing sales. This in turn makes investment in electronic firms seem a sure ticket to win. And they do, their stock prices just shoot off the roof.
But then, the public can only take so many new TV, even you buy an extra one for your mother-in-law, because it is a cool new trend, there is a limit how many they can sell. Then one of the TV manufacturer fells, so are their suppliers, and the suppliers¡¦ suppliers. Once the chain reaction begins, there is no going back. Companies fell and their earnings become losses. Stock prices of electronic firms tumble and tumble. With that goes the money of many papas and mamas, and ¡§intelligent¡¨ investors like you and me.
George Soros¡¦ way is to buy during the up-trends, take profit and wait for a while, then sell shorts during the downward cycle. He described what he did during those days in details.
Another boom-burst cycle he described is on LBO ¡V ¡§Leverage Buy Out¡¨ in the 80s. I am going to leave you to read the book to find out.
Or until, I have time and read it again.
There is an account of his biggest winner ¡V the bet on Pound against Bank of England. But it is not very good, because I can¡¦t remember a thing about it.
Lesson in Dealing with UncertaintyHis philosophical tenet, Reflexivity, denotes a feedback loop: Individuals act on their views of a situation, thereby changing the situation. For example, if traders believe a stock is going up, they buy it, thereby bidding it up. But their belief caused the result; there may be no fundamental reason for the rise.
Thus what we think determines what we do and has consequences, but typically it is not correct.
Inspired by Heisenberg's rule about quantum particles, Soros proclaims a human uncertainty principle which suggests our understanding is often incoherent and always incomplete. From his case study, one notices that uncertainty continually besets Mr. Soros in managing his hedge fund, which has the same name as the particles subject to Heisenberg's uncertainty principle.
General models do not always translate into money making practice. But Soros provides an insight of great practical significance: traders need to be adaptive, because there is no way of knowing beforehand how a market situation will turn out.
The Quantum Fund experience demonstrates how that works. This exercise in global macro strategy, a master speculator's take on commodity, currency and equity markets, is a a litany of doubts and hazards.
He's been losing on currency trades for several years. Then in September 1985, he makes a killing by buying a lot of yen just before central banks switch to a new exchange rate system and the yen rises. There is a pattern: he sustains losses, reduces positions, gets out, then sees a great opportunity and pounces. In short, he constantly and quickly adapts to events.
Despite various setbacks, Quantum Fund's NAV per share rose 121% in 1985 and 43% in 1986. Such numbers make for legend and Mr. Soros became one.
How did he do it? He keeps an open mind and continually modifies his outlook with new information. As he remarks, "the markets provide a merciless reality check," and Mr. Soros never stays with an idea that fails the test. Most of the time he can't predict what's coming, but he promptly corrects course in response to feedback. That limits losses. On rare occasions he can see through the fog of uncertainty and hauls in the booty.
This is not an easy book to read, but as another hedge fund manager, Paul Tudor Jones, describes it in the foreword, it is a timeless guide.
The Best Book on Finance EVER
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Very Usefull and Simple
A Great And Easy Reference Guide
I finally understand indicators
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A Good Read!
Nice Distinctions between Relationships and EncountersThe only down side of the book for me was the discussion of technology (as well as several rather malicious pokes at Peppers & Rogers). The authors clearly chose only to view computer technology as an insidious and poorly implemented medium that threatened to reduce front line "encounter" people to automatons (albeit mildly useful in relationship environments). Although no one will argue that IT practitioners often do not understand business, the fact is that technology today is evolving into a very powerful tool for augmenting customer relationships. Granted, we hear a lot of unfounded hype about e-business, CRM and ERP systems. However, used appropriately, emerging technologies will help encounter businesses understand the needs of individual customers to a far greater extend than has been possible up to now.
Overall, a very worthwhile read.
Aldous Huxley ReduxFor example, Chapter One "looks at customer perceptions of some common practices that result from mistaken ideas about what constitutes a relationship." Chapter Five identifies several different types of encounter and then examines one specific kind: "when the individual service provider is replaced by a machine." In Chapter Ten, the final chapter, the authors bring the reader back to the central question (ie What are the basic causes of customer dissatisfaction and how can they be avoided or eliminated?), then discuss "the trends that will be important for success in the years beyond 2000."
As technological connectivity rapidly and extensively replaces so much of direct human interaction, it is imperative to understand the differences (as well as the implications of those differences) between an encounter with a customer and a relationship with a customer. Gutek and Welsh have made an invaluable contribution to our understanding of those differences...and to our understanding of how to achieve and then sustain enhanced relationships with those whom we are privileged to serve.

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Excellent book on how to behave in China
Insightful!
Great introduction to working in China!Besides helping you to do business in China, this book can also prevent you from looking like a complete moron in a Chinese social situation.
Secondly he covers all the basic fundamentals in motivation and planning. I will not review them again here - you can look at the index - but it is simply a great summary of things to do and attitudes that must be developed.
This is a short but powerful book just 200 pages long and costing now only $5.00.
It is a great buy.
Jack in Toronto