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NOT what i thought it would be....
If only I had this book when I was starting outIf you think you are ready to give this a shot, then buy this book. While nothing will prepare you for video game design like your first week of work, ( so called " Hell Week" in the industry) Adams begins to lay the foundation for the tough road ahead. If only this book had been around before, for instance when I was a gopher over at EA Sports in the early 1990's, the heyday of NHL hockey and FIFA Soccer, the so called glory days when maverick designers created their own rules, coded at the seat of their pants and got paid the big bucks. I saw it all, saw the craziness, saw the mayhem, and then saw it get even worse. I would have been better off with this book, and so would anyone.
In the past decade, things have changed. Its a travesty that there has been a "brain drain" from the video game design sector in the past couple of years. We need the best and the brightest to design the future placaters of the masses. Now they are no longer interested in the field because of the crazy hacks that have taken over, rescinded the protocol and the bucked the accountability. Buy this book now.
Great bookIf you want more indepth information than that however, this book is for you.
Why?
1) Everything is clearly broken down into sections very cleanly. Nice index and appendix makes it easy to reference.
2) Covers every possible angle - whether you're young, a college graduate or already working in another industry and deals with your strengths and weaknesses
3) Well written and substantiated by interviews with industry professionals (from game designers to game industry job recruiters)
No words are wasted in this. Every word holds some meaning. I was suprised at the breakdown on minority groups, different ethnic groups and gender issues in the gaming industry. I felt this chapter alone (whilst not necessarily relevant to me) increased it's target audience substantially by tackling a lot of issues that not a lot of authors have considered.
A lot of other books out there are a collection of interviews with various game developer professionals and often their answers are disjointed and do not answer the question directly, if at all. This does not make these books any "less" valuable, only a little bit harder to find the information you might be looking for.
If you want a nice, clean, crisp and concise book on breaking into the game industry, this is the book for you. My only gripe about this book was that I felt it was rather short (largely personal perception, I understand that). That said, it did cover everything you could possibly think of (short of building your own game company, but that's a topic for another book I think) so do bear that in mind, hence my rating.

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Useful, If Absurdly UpbeatThat said, it is so relentlessly and laughably upbeat as to be beyond belief. The truth is that gaming may not be quite as corrupt as the music industry, or as vicious as Hollywood, but it can be a pretty darn brutal field in which to work.
A must refreance work for those getting started.
Comprehensive view in the world of game development
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Get information but sometimes hard to followThe sarcastic wit and biting humor found in the pages are a real bonus, the authors make their points and then add interesting quotes, articles or they simply point out the patently obvious (making the point that the information wasn't all that obvious to millions that lost billions of dollars in bad investments).
Bubba Greaterfool is their name for the poor sucker that bought into the hype, didn't know what he was doing, probably never heard of the great tulip market, thought that the sky was the limit and then got stuck holding the empty bag as the hot air was expelled from the over inflated stocks that made up the tech stocks of 96-00. My main complaint with this book is that it isn't written in a way that would appeal to or be read by the general public, Bubba especially. And he is the guy that really needs this information.
I would highly recommend reading this to anyone that handles their own stock investments or plans too, the information is too valuable to ignore and the insight can be used to gauge other markets besides just tech stocks (remember the silver fiasco in the early eighties?) As for casual readers I would recommending passing on this offering as it is just too much work to read, but keep it in mind if you ever consider buying that stock that just can't possibly do anything but go up...
This book is a must for thinking investors
Funny yet serious!
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Not as good as I thought it was.
A+ for the Core section but C+ for the DOS/Win section
Great Book To Study With
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Managing the Web-Based Enterprise begins with very general discussions, such as "What Is a Web-Based Enterprise" and "How People Use Computers and the Web." These sections help the reader take a look at the whole medium from an analytical point of view.
Most of the content is presented in series of suggestions, terminology coverage, and tips, with two or three paragraphs of explanation. This format lends itself to readers who are used to analyzing information systematically--or have little time to read computer books. Brief "Why This Matters" sections in most of the chapters break the issues down to executive summaries.
Readers who are somewhat familiar with Web technology might find this title a bit underwhelming in terms of technical content. However, those who are new to the world of Web-centric business will find that this book frames the issues of the complete Web life cycle quite well. --Stephen W. Plain
Topics covered:
- Growth and development of Web-based enterprises
- Human-computer interaction
- Web security
- Web uses
- Internet technical basics
- Components of Web pages
- Web site types
- Site design and maintenance
- Training

Not for Managers, Not for EnterprisesThe author used very few specific, real-world Web project examples, and when these were invoked, they almost always referred back to the author's company's own Web site. It would be impressive or at least appropriate had the example Web site been an "enterprise" system of applications, functionality, backend integration, usability and design; however, it was a simple site with HTML pages, which, though the book purports they are dynamically rendered from a database, may as well have been static for the flatness of the content --not customized, not personalized, not data-driven. More sincere would have been to describe the site content as contextual, but certainly not dynamic.
The word "enterprise," although overused these days, has at least kept its generic meaning of some sort of intense undertaking, or a comprehensive, integrated endeavor. So placing the word in the title of the book implies that the content will reflect that same or similar thread. I am appalled that instead, I was treated to oversimplified arguments using non-industry-standard language; the endorsement of entry-level development tools like Front Page and PageMill; less attention paid to content than to hit counters (which have no place on an Enterprise Web system); and pedantic discourses on, of all things, hyperlinks. If a reader needs to be taught that hyperlinks will generally have a different color and be underlined, and that clicking on one will load the page into your browser, replacing the page you're currently viewing, then the reader is not an enterprise-level manager, but is rather your neighbor selling beanie babies on AOL.
Furthermore, the writer is a frames apologist, which raised instant and vivid red flags on my amateur detector. The author acknowledges that there are reasons not to use them, but he pushes for them anyway; he does not say that the reasons are, namely, proven unreliability in search engines, difficulty in printing, and poor usability in terms of bookmarking, nor that frames have been considered "cheats" to creating good, simple, clean, professional code. He mistakenly asserts that download speeds are faster with frames than using single pages, though an expert knows that navigation buttons and other images are cached and reload quickly. He does not pass along for the reader's benefit the idea that though they remain supported by browsers, frames have been widely dismissed in the professional Web development world.
This review may beg the question of why I bought a book like this if I considered myself such an "expert." I maintain an office library for my clients, who often require solid documentation to support decisions that I as a manager, my designers, or my developers may make. It goes without question that when I can point to not my own but a published "expert's" educated recommendations, along with a high-profile, professional Web site to corroborate, the confidence factor for the whole project increases. (In that light, may I recommend Collaborative Web Development by Jessica Burdman, and Creating Killer Interactive Web Sites -- not the similarly titled David Siegel one, but the one by Andrew Sather, Ardith Ibanez, and Stefan Grunspan, who excelled at producing real enterprise sites before they were called that.) These types of books are absolutely valuable to beginners and experts alike.
I don't question that this book could be helpful to a newbie: there are practical guidelines to steer the poor marketing guy thrown into creating a Web page through the morass of questions and confusion and political messes in corporate settings. I think that the inexperienced person who seems to be the target for this book would be a lamb led to slaughter if the project truly were an "enterprise" system. And for the person even barely experienced enough to run an enterprise Web project, this book is not only underwhelming, but it's also misleading, elementary, and poorly supported by professional examples, all of which make it inappropriate to its cover copy, target audience, and cost.
Your lifesaver in the dangerous e-seas
Give A Copy to Every Manager...

A really basic bookMy biggest complaint about this book is that it seemed outdated, despite the most recent edition of it being published at the very end of 1997. The technology it discusses is typically mid-1980s or very early 1990s. I don't know if the PCB manufactures are that behind the times, but I find it hard to believe that the current drilling machines are still communicated to via punch tapes and that customers are still sending their CAD files via data tapes.
Fortunately, the technology being a little outdated doesn't affect the primary discussion much--how a PCB is manufactured. While the tools may be a little more sophisticated the basic process is still the same.
This is a decent book if you want a basic introduction to PCBs, but don't count on it for a large amount of detail or any design help.
Good basic information
Finally, A Good Book on PCB BasicsHe gives you a good idea of the steps of how a standard PCB is manufactured. Although a few steps maybe outdated (ex. punch cards). There are even some IPC and Mil-Spec standards given, but here again some standards maybe outdated (but you can find the latest versions on the web).
The title of the book says it all. Get the book if you want a basic foundation on PCBs.

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Disappointing entry in an excellent series
All 10 volumes now published
Recommended for movie buffs and film historians.
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Good read but not an ARCADE history and not valid to the UK
A definate must for video game fans...
A must for video game fans
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Still waiting for DRM to be explained.
A good attempt at explaining a difficult topicUnfortunately, the biggest problem with the book is that they try to treat the technology standards and products available on the market, and the market is just changing too quickly for that to be for more than just a superficial look. Too much of what they discuss is already outdated, out-of-business, merged with other offerings or otherwise defunct. Not the fault of the authors, just the nature of the DRM market.
This book is:
Not a good read if you already understand the basic issues and hope to get more insight into the technology-- go to the web for that.
Absolutely a good read if you want to become familiar in a basic way in the underlying issues. Part 1 of the book is really useful reading even to help people who are pretty familiar with the topic structure their thinking.
Very good market overview
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Don't be misguided by the Title
A new type of stock requires new evaluation techniques
The Straight Dope
This book was basically a waste of money, because it only gives you general information that most people already know. For example on page 189 the section "How to find a Job" starts. The first paragraph is a "its not what you know, its WHO you know." section. How is that supposed to help recent graduates or professionals changing professions?
In short, this book is NOT for professionals or graduates. It might be useful to high school students, who need might need to learn how to focus their career goals towards an game career... but even then i am not sure how it would help when they get to the position of actually trying to get the job.
TOTALLY DISSATISFIED, and WISH I could get my money back! This was a highway robbery at its best.