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Used price: $3.20

a book to be actively used, not just readReview Date: 2007-08-24
Excellent book with practical, applicable methodologyReview Date: 2006-06-12
My background is in engineering and science, then business. As an engineer, I really liked that there's a "right answer." Or at least, there are clear wrong answers (the bridge will collapse if we make it out of tissue paper, period). In business, things aren't so easy. Most situations have too many factors to identify, let alone consider deeply. Shareholders interact with managers who interact with technology and customer service people and engineers and operations and ... it's tough to know how to think about all this.
Make Your Own Luck lays out a 12-step process (hmm...) for taking risks. Some of the steps sound simple: Know your big goals before you begin, so when you make bets in your life, you're betting on what you actually want. Sounds obvious? Yeah, but in my own work with executives, I've found that people easily lose sight of their real goals(1). The power from Shapiro and Stevenson's approach comes from having a rigorous checklist to consider when making risky bets.
Some of their tools help evaluate risks that I've never known how to tackle. For example, the authors give us "prediction maps," a tool for identifying low-risk, high-reward opportunities. Simple, elegant, and practically useful. Their other big new tool is "uncertainty grids." Uncertainty grids let you quickly test your plans against combinations of uncertainties to realize whether you've unconsciously anchored yourself to a single scenario, or whether your plans can survive multiple uncertain events.
Behind the tools, they slip in some subtle thinking shifts that are worth pondering in detail. In a paragraph or two, they dismiss "high rewards require high risks" and claim you don't need high risk to get high rewards. Maybe in their world, but that's not how I think. Yet I've also heard Warren Buffett say something similar, so I'm changing my beliefs around risk/reward. That said, it would have been nice if they had pulled out some of their mindset shifts and devoted more time to helping me-as-reader explore what amount to big changes in worldview.
The writing style is fun, with thought experiments between the chapters, a final chapter of scenarios to analyze using the 12 steps, and haiku or other verse at the start of each chapter. I found it a pleasant change from the overly heavy style of most substantive business books, and it was an easy read cover-to-cover that did justice to its excellent content.
I heartily recommend the book. Go check it out!
- Stever
(1) Being a professional, of course, I never, ever lose sight of my own goals. Really.
Good Starting Point for Learning about Odds-Making and PIReview Date: 2006-03-22
A must readReview Date: 2005-07-14
The book has at least four things going for it:
* The authors' deep, relevant experience in business, business theory and real-world decision making.
* A practical, straightforward approach to acting in the face of uncertainty -- based on the sequential application of 12 skills and processes that, taken together, should improve anyone's "predictive intelligence."
* Stories -- lots of engaging, memorable stories that bring the process to life.
* Interactive elements that allow you to test your understanding of the material.
For me, Make Your Own Luck has been more than just another good business book. As the CEO of a start-up business, I and my associates face more than our share of uncertainty. And, given our limited resources, the consequences of bad bets can be particularly unwelcome.
We faced just such a situation a month ago when an important part of our business was underperforming. So, we turned to Make Your Own Luck and quickly realized that the source of our problems laid in steps 5 and 6 of the Gambler's Dozen, where we had relied on too much "magic" while failing to deal with an "elephant in the living room" (read the book and you will understand). Fortunately, we had a Plan B (also covered in step 6) and we are back on track.
The book's advice was direct and effective - almost as though we had Shapiro and Stevenson on our Board asking tough questions and offering possible solutions. Like I said, it is a must read.
A Book for Serious StudyReview Date: 2005-07-17
Even though I'm a highly productive person, prior to buying this book, my thoughts and actions related to a business plan were scattered and unproductive. Based on my anxiety, I instantly understood the value of "The Gambler's Dozen Predictive Map." This technique shows how to match goals (bets) against probability (the unknown), a process so clarifying that it inspired me to created a software application so I could easily use this technique on a wide-range of issues.
I just finished studying the concept of "risk splits." After mastering the Predictive Map, it still took a few hours to wrap my mind around what the authors were describing; not because they are unclear, but because I've never before cast my thoughts using the patterns that they suggest. What I learned is that the hardest thing about making winning business decisions is understanding the impact of the future. By employing "risk splits," I can now look back from the future to analyze today, which is a major shift in my thinking process.
I'm starting to define my "It," a task of concisely describing my business that I've put off for the past year. As I'm a writer and a programmer, describing objectives is easy for me. In this case, however, I've come to realize that the uncontrollable elements revealed in my Predictive Map increased my anxiety and scrambled my brain. In other words, without employing "magic thinking" (more commonly called "BS"), I didn't know enough about my own project to make a meaningful statement, or properly invest my time and money (called "marbles" in Luck-speak) to make it come to life.

Used price: $1.09

wording is the keyReview Date: 2009-04-30
What a great book for mothers and daughters!Review Date: 2008-04-28
This book hit the mark for me because it provided incredible, well-researched, insight into the mother-daughter relationship. I enjoyed the fact that the interviews with mothers and daughters really brought the issues to life for the reader. The authors also had helpful, practical advice about how to bridge the generational gap which is where a lot of women and their mothers (or daughters) get hung up.
The last book that I learned this much from was Reviving Ophelia, by Mary Pipher. I plan to give this book as a gift to my mother (and my sister) for Mother's Day. This book has something for everyone.
Timely AdviceReview Date: 2008-04-28
Empathy and Understanding for MothersReview Date: 2008-04-29
Wonderful book about our mothers and ourselvesReview Date: 2008-04-28

Used price: $10.98

Great choiceReview Date: 2009-04-10
What a great bookReview Date: 2008-10-14
Marathon MethodReview Date: 2008-05-29
Review from someone who actually ran a marathon using this method!Review Date: 2008-10-24
First, the positive. I did it! I ran my fifth marathon last week using this method, but it was my first in 14 years and my first since kids. There was no way I could do the traditional 6 day a week training, so I was willing to give this a try. I had never done any kind of core or strength training at all, and I'm now completely sold that it is a key piece of marathon training. In the old days my back would often be the sorest part of my body after a long run, but no more, and the arm strength exercises gave me a big boost on hills. Running only 4 days a week also kept running a lot of fun, and I was always excited to get out there and go - definitely not the case when following a 6 day a week schedule.
The negatives of this book: first, the training charts in the back for all but the advanced plan show 1 core weekout a week, on
Friday, but the text description of the training says there are 3 (Tues, Thurs and Fri). I had been following the chart only and didn't notice this until a few weeks before my race, so I probably didn't do enough core exercises, which gave me something to worry about during the taper.
Second, the periodization is very different in a 4 day a week program. Normally you increase the long run milage one week and decrease the next (like 12, 9, 14, 10, 16, 11), so the build up is gradual. In this program, you increase the long run 3-4 weeks in a row (like 12, 16, 18, 20, 10). I found this really tough to do when the milage got longer, and as a result my long runs were often incredibly slow. As was my marathon time. Because the mid week runs were so light (I followed the intermediate plan), and my long runs so slow, I just didn't have the base of running to step up my pace by 1-2 minutes per mile during the race, although this book claims it will happen. More specifically, my long runs were between 9:30 and 10:00 per mile. I ran the marathon with a 3:50 pace group, which is 8:47, and at mile 24 simply fell apart, which I have never done in a marathon before - I've always run negative splits.
On the other hand, I finished in 3:52 (although I don't really consider that an "intermediate" time), and the training schedule never really took over my life as it had in the past. I never felt overtrained, and there were only a few times where the really long Sunday runs cut into my family time.
So, I think if you are very busy and yet want to *finish* a marathon the intermediate schedule is a good program. If you want to run a faster time, I'm not sure it can be done on anything less than the advanced program. Personally I think if you follow the beginning program without making the mid week runs a little faster or challenging, you may finish but I would bet you will have a pretty miserable race.
I wish the author would give more specifics about how the plans connect to various time goals! He says the right plan will "reveal itself" to the reader, but I think that might not happen until after the race!
Does running 4 days a week work?Review Date: 2008-12-12
My endurance has been increasing and this fall went looking for another marathon plan in order to break 2:45. I felt like I would need to run around 70-80 miles during my peak in order to reach my goal. After much research I decided to stick with this book adding mileage to the days without increasing the number of days running. I will be sticking to the 4 day running plan with core workouts in between.
I have been doing more research on the 4 day a week running. I noticed that even the running plans on runners world have started to move to running less days during the week. Also, there are many articles coming out on this subject.
About the book itself. I found it to be a good read. He gives advice for the newbie marathon runner and information that the veteran runner could brush up on. He gives three different training plans for the novice, intermediate, and advance runner. Also including the training for a half marathon. He gets very specific on the training days, telling you how long of a rest in between tempo runs, which I enjoy. I enjoy the specificity of the training plans and the information he gives you in the chapter to tweak the plan to your goals.
I consistently refer to this book also have referred this book to friends. This book has worked for me and I will continue to use it during my marathon training. It is great for the newbie and advance runners alike. I challenge advance runners who are running 6-7 days a week to just try this for a 16 week period and see how your next marathon goes.


A Good ReferenceReview Date: 2006-02-01
Fox breaks the sales stage down into logical segments and provides good "plays" to make the sales process more productive. Sales segments include: Thinking, Reaching, Engaging, Keeping.
None of the plays are innovative, but they are relevant. He provides the reader with good insight and detail on "plays" such as print advertising, Linkedin, PR, Customer referrals, Customer surveys etc. He also makes an effort to cost out these plays. I did find some of his costings on the high side, but it is up to you "the player" to make sure you get your value for money.
The book is not cheap, but if you want a good reference, idea book at your fingertip, it is good value.
A compendium of 102 marketing strategies to meet sales goalsReview Date: 2005-11-12
Cutting the Fat From The BoneReview Date: 2005-10-07
I don't doubt that most authors of marketing books often work extra hard to find new and creative perspectives on their subject. Unfortunately, however, most fail, as very often their approach is filled with a great deal of hype, but little useful content.
Now, along comes John M. Fox's fresh and innovative approach with his manual Marketing Playbook: The Manual for Growing Organizations 102 of the Best Marketing Plays to Get Your Sales Team Across the Goal Line, where the author uses the metaphor of a football playbook to tutor his readers on how to develop an effective and winning marketing plan.
The manual organizes itself into 102 plays, each comprising one glossy page with full color images, wherein you have the following sections: a diagram, illustration or picture of the Play when correctly executed, next to the image you have the number and name of the Play, on the left hand side of the page you have the strategies and costs, while the center of the page consists of the Assignments and Coaching Points, and the bottom of the page indicates the Primary Receivers as types, their level, and who is the product or service best suited for.
In addition, Fox includes a value-added bonus by providing at the end of some of the pages a section called Extra Points, where you can download from the author's website extra information pertaining to the Play. There is even a scoreboard that rates the Play's strategic or tactical applicability.
For example, if we look at Play 35, Press Releases That Get Ink, we notice that the focus of the strategy is to get your news story in the press, what are the expected costs of a professional writer, how the marketing team and the PR agency should work together, and ends with vital coaching points.
By presenting the material in this way, devoid of technical jargon, verbiage and redundancy, fundamental principles are broken down into understandable messages that everyone can easily follow. Moreover, the book is as informative as it is fun, as the author has taken pains to be clear and concise, while keeping the tone light and approachable. Although, the author states in his notes that he has written the book from the first-person to company leaders, rookie employees and the self-employed will likewise benefit from its reading.
For those who wish to explore the various topics further, the author provides a bibliography of references, resources and additional reading that correspond to each of the Plays. There is even at the end of the manual a glossary index containing a listing of some familiar and unfamiliar terms the author uses in his presentations.
Norm Goldman, Editor Bookpleasures
Fun, creative, concise and complete marketing for growth companiesReview Date: 2005-09-28
Has what marketing and sales people needReview Date: 2005-05-26


Seven Decisions that will change your life!Review Date: 2009-03-09
Kind regards to all, H. K. Leinberger, M.D.
Success in Seven StepsReview Date: 2009-02-25
upliftingReview Date: 2009-02-08
The great nuggets of advice he relates, spoken by celebrities, are very inspiring: how tough it was for Joan Rivers to make it as a prominent comedianne, how Norman Schwarzkopf was passed up for a promotion early in his career. People who we assume easily acquired fame all truly had their own struggles.
My favorite part is reading the quotes and letters from highly respectful professionals in their own fields, explaining how they had to fight an uphill battle to get where they are today.
The principle of the book is that there are 7 decisions you can make that will help you get ahead (persistence, giving freely --- I won't give them all away here!) with examples of how others used them to get where they are today.
I rarely save books after I read them, but not only did I save this one--I continue to buy copies to give as gifts :)
Great way to absorb the book!Review Date: 2008-12-26
A great book.Review Date: 2008-11-30
Used price: $6.81

Excellent Message -Review Date: 2006-02-22
LEARN HOW TO TALK TO PEOPLEReview Date: 2006-11-10
Cosby tells "stories about situations children often face."Review Date: 2007-03-14
Unfortunately it is reality that children can be very mean and hurtful. As parents, we need to teach our children how to handle bullies and it's equally as important to teach them not to BE a bully. Also, just ignoring mean actions and words doesn't always work. Everyone has good in them and we all, ages 2-102 need to offer kindness instead of anger. Great job, Cosby! Thank you and please keep writing. Peace & Soar!o8E
Great lessonReview Date: 2006-03-16
Secret Weapon Against BulliesReview Date: 2006-03-03
My son was so excited when the very next day at school he used his secret weapon and it worked. He has also shared the book with a few of his classmates and it has helped them too.
GREAT BOOK!

Used price: $7.16
Collectible price: $38.95

Even better in real lifeReview Date: 2008-04-18
This beautiful collection shows another talented side of JM!Review Date: 1998-11-09
ExcellentReview Date: 1998-11-09
A great coffee table book!Review Date: 1998-11-09
Great gift, collector's item. Great story and pictures.Review Date: 1998-11-10

Used price: $17.26

Information Difficult to Find ElsewhereReview Date: 2009-05-29
Have shared with caregivers and agencies working with adults with Down Syndrome. Would highly recommend the book.
Great Book!Review Date: 2009-05-18
Excellent Book!!Review Date: 2008-04-08
I was fascinated to learn that so many things my daughter does is very common with many adults with Down syndrome.
This book is a great guide to help all parents, family members, doctors and others who live, help and work with adults with Down syndrome.
Excellant book for everyoneReview Date: 2008-03-03
One of the best books in the field. Period. Must own.Review Date: 2008-10-01
It does a great job at systematizing a lot of the knowledge out there and coming up with ways to apply it. The concept of "groove", chapter on OCD and Down's (something I was having a problem with with a specific client I work with and haven't seen anything useful written on) and Time Perception were all really good.
Lots of helpful, PRACTICAL information and not a bunch of the kind of garbage educational theory and psychobabble that passes as scholarship nowadays. This stuff works. I've used it already. It is obviously written by people who actually work with people with Downs and not ivory tower bureaucrats.
If you're a caregiver, work with persons with Downs' or are a concerned parent, buy this one ASAP. I can't say enough good things about this book.

Used price: $4.52

Excellent book. Highly recommended!Review Date: 2009-01-12
"A 1"Review Date: 2006-08-21
Andre Van Staden - Senior Developer
Marco Giani - Group IT Back end Developer
One of the bestReview Date: 2005-04-18
I would highly recommend this book to anyone using Access with SQL Server. It is easy to understand and has plenty of useful code examples. I use this as a reference on a regular basis.
Appears to be an excellent book.Review Date: 2006-06-26
If I had bought this book first I'd have save a lot of moneyReview Date: 2006-07-26
Maybe their approach works so well for me because I came from an Access background, but I am willing to bet anyone coming straight from VB and needing to understand Transact SQL, effective stored procedures, funtions, and triggers would appreciate this book as well.

Used price: $0.94
Collectible price: $28.00

Good insight from an experienced and compassionate insiderReview Date: 2005-10-22
As a family member/caregiver I found two sections particularly helpful. The first was how to be a supportive family member (i.e. recognizing the stages of grief the patient and family experience) rather than isolating or shutting off the patient (which seems obvious, but when you are dealing with an angry/cranky person you're natural instinct is to leave them alone). The second was the information regarding pain and pain management. There is so much stigma regarding pain medication and fear of addiction that people suffer in pain unnecessarily.
For those reading this book as part of continuing education for psychceu, it's a straight forward question/answer test and the answers are easy to find. You'll also learn something along the way.
Mind, Body, and Soul : A Guide to Living with CancerReview Date: 2003-05-20
Pass It OnReview Date: 2003-03-08
Author reaches out to those who need reaching out!!!Review Date: 2002-10-31
John Weaver
A HUGE HELP FOR ME AND MY MOM!Review Date: 2002-09-21
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