Strategy
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Great Life-Changing book for everyone
One of the most amazing books I've ever read.I'm reading the sequel ("The Complexity of Cooperation") right now, which is also amazing. In it he quotes a letter written to him about EoC by a woman who claims that the principle developed in it helped her with her divorce proceedings! How can you miss a book with such broad applications.
learning about co-operation
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Semler's model uniquely respects human emotional needsWorkplace democracy is not an "experiment" nor a threat to productivity, it's a working fact in a hundred mature industries in a dozen countries - we have applied Semler's principles to systems integration, software development, finance, etc., and his experience is well worth spending a few hours on.
Towards better managementA wonderful book to read and an insightful journey into the entrepreneurial experience of a man who is not only a good leader but a wonderful human being too - Ricardo Semler. It is really difficult to carry business and personal life on the same track and yet not mix them together. This was exactly what Mr. Semler has done to his business making sure his employees get benefited too.
There are a lot of multinationals working somewhat on the thoughts and ideas of Mr. Semler but no company achieved the status that Semco enjoys. A company where all human values are respected, where workers are not questioned, where there are no set times to enter office, where there are no dress codes, where employees decide there own salaries, where adults are treated like adults and given the respect they deserve - that is what Semco is all about.
There are unions of workers almost in all organizations - and they are in Semco too, but with a difference. The rules set for unions are absolutely humanistic and makes sure that the decisions of Unions are respected too. This we see in action when the union goes on strike. The rules Semco follows are somewhat different from other companies. These are as follows: -
1.Treats everyone as adults 2.Tell the strikers that no one will be punished when they return to work. Then don't punish anyone. 3.Don't keep records of who came to work and who led the walkout. 4.Never call the police or try to break up a picket line. 5.Maintain all benefits. 6.Don't block worker's access to the factory, or the access of union representatives to the workers. But insist that union leaders respect the decision of those who want to work, just as the company respects the decision of those who don't. 7.Don't fire anyone during or after the strike, but make everyone see that a walkout is an act of aggressiveness.
This is just one example - there are a lot of other things, which makes Semco a real Masterpiece. Semco is a smorgasbord that signifies all possible qualities of a successful business with complete humane values incorporated in its decision-making.
I would suggest this book to every senior personnel in any industrial set-up, to every entrepreneur, to every management student, and to all those who love to read real management and successful stories.
This is in deed a great book and I would suggest it as a must read for even those who are not related to business, because it also teaches the humanistic side of any company whatsoever the business conditions are.
A must read for anybody who loves to read.
Happy reading!
wonderful humanistic approach to business...
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Technology Demystified and Explained
A Comprehensive ResourceDave and Lori hit home the idea that as each strategic variable changes so does the technology mix required. Use them and their expertise to navigate through the mechanics of telecom infrastructure, sophisticated application offerings, and emerging technologies. The discussion on technological transformation vs. automation is compelling in this context and worth the price of the book alone.
Three cheers to you, my friends! Job well done.
I was very impressedI was particularly impressed how they wove the technology story within the context of the business need. Obviously in an economy where capital dollars are tight, they concentrated on the business need first, and then described the various technologies that could meet that business need. For someone considering an investment, this is a great reference book to have.

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Multiple MemoirThis is not an academic work. It is more a multiple memoir. Most of Mr. Schweizer's citations are of interviews he conducted of major figures in the Reagan Administration. It also reads like a cookbook with one recipe. The ingredients-military buildup, economic embargos, support of regional conflicts in Communist lands, and most important, adoption of the strategic defense initiative-are set up in the first part of the book. These ingredients were more or less in place by the end of 1983. The book then becomes repetitious, sort of like telling the cook to stir the pot and then stir the pot some more. In the end, Gorbachev comes on the scene, recognizes that the pot has boiled over and takes it off the stove.
Other authors have been critical of the Reagan team's efforts. Schweizer points out that some of the criticisms were expressed by team members (especially Haig and Schultz) at the time the secret decisions were made. As time passes and peace allows for a more expansive view of the events in the 1980s, criticism will likely increase. A book such as this one will be all the more important then, as a reminder of what was done and how and why it was done.
Right Leader for His TimesThe origin of the demise of the Iron Curtain -- and ultimate break-up of the Soviet Union -- can be traced to Reagan's arrival on the world geopolitical stage in the early 1980s. Author Peter Schweizer provides copious evidence for how the Reagan Administration's policies contributed to the collapse of the USSR. Some of these policies included: covert support for Afghan rebels and the Polish underground; the unprecedented military build-up and technology commitment (including SDI); the efforts to stem technology transfers and subsidized financial credits to Eastern Bloc nations, and significantly, to hobble the development of the Siberian natural gas pipeline; the "special relationship" forged with the Saudis, which ultimately led to the precipitous decline in oil prices (costing the USSR billions in lost hard currency).
Reagan's policy of active confrontation with the Soviet Union was a stark departure from bi-partisan orthodoxy, which had attempted to "accommodate," or, at best, "contain" Soviet expansion.
A worthy start..."Victory" is the story of what happened, and the planning that went on behind the scenes, orchestrated by then-DCI William Casey, who took lessons learned while fighting Adolf Hitler as part of the OSS in World War II, and applied them to fighting the Soviet Union.
Casey will probably go down in history as one of the America's great unsung heroes, joining men like Edwin T. Layton and Joe Rochefort. Schweizer's efforts have laid out this untold story, fought in the shadow world of espionage and covert operations in an engaging story.

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Exceptional guide for business leaders to facilitate CHANGE
I'm not sure I understand everything I know about this book.
Read it, try it, live it...
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The Ultimate HR Navigational Tool
Educational, Inspiring, ReinforcingThat said, we must appreciate that a book written in one specialty field may also have value for professionals in another field. While many of the stories and perspectives won't be germane for marketing people, financial folks, or sales professionals, there are some cross-functional lessons to be learned. Although the book is obviously intended for an HR audience, it will have value for people in other professions in the corporate world.
Over the course of 44 chapters, Sartain, who gained fame as Vice President of People for Southwest Airlines, shares her experiences-and some advice-with readers. She shows how valuable HR can be to an organization and how meaningful a career HR can be. This volume will be powerfully reinforcing for people in the field, describing some of the ups and downs and lessons of the author's experience. Anyone contemplating entering the field-or debating about staying in HR-should read these pages.
Readers will gain a better understanding of what Sartain did to build her career, as well as where things didn't go so well. This is not a touchy-feely gushy book as the title might imply, but a realistic report that confronts a wide range of issues in the profession head-on. The chapters are full of advice, some presented directly and some inferred by the lessons learned by the author.
HR from the Heart is the kind of book that will be read thoughtfully by a senior or mid-level professional in the HR field, then passed around to colleagues. Thought-provoking, its reading will stimulate conversations that will raise sensitivities, intensify reality, offer balance, and probably hold some people in the profession that have given some thought to leaving. HR is a field in transition, in search of its rightful place in the corporate design. The contents of Sartain's book, assembled with the able assistance of the insightful professional writer, Martha Finney, comfortably address issues in a way that will aid in the growth of respect for HR and its influence on the corporate world.
Excellent and inspiringFor those newer to HR, the book will provide insights that may prevent you from making the same mistakes that us older folks have made. There are also insights on managing your HR career.
I would also recommend the book to CEO and other high-level Execs that 1) want more from their HR department or 2) don't know what they want or what HR can be.
The book is well written and inspirational. Thanks to the authors.


The best book I've read on the subject
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101 Tools Using Act to Develop a Sales Strategy
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A genuine pleasure to read and packed with surprises.This book's principle focus is on the Luftwaffe's role on the Eastern Front. It may, indeed, be the only book length treatment of the subject. Joel Hayward demonstrates with great care that the German's use of air power as a tactical, and not strategic, weapon in close support of ground forces was perhaps THE key factor in the German army's early successes in the East. Patton and the Allied Generals could only DREAM of tactical air-ground support on this level. Writes Hayward, "The Luftwaffe, together with the army meticulously co-ordinated their operations and created joint "Schwerpunkte"(points of main efforts)." I may be demonstrating my own woeful lack of knowledge, but this is the first time in all my reading about the German war effort that I encountered a discussion of the critical doctrine of Schwerpunkte.
But one of this book's best offerings, comes at the very beginning where Hayward outlines in detail the crucial role that oil, or the lack thereof, played in the entire German war effort. From the outset, the German's were running at a critical deficit. And even with the Rumanian oil fields running at full capacity, the German's were in terrible trouble. And every time they absorbed a new chunk of territory, their situation became all the more desperate.
So great was Germany's reliance upon the Rumanian oil fields that Hitler became obsessed with the potential for Russian bombers to turn them in to what he called, "an expanse of smoking debris." The fear proved, of course groundless, the Russians were never able to mount an effective long-range bomber command. But this fear led to a costly, Quixotic "cleansing of the Crimea" -- the so-called "Operation Bustard Hunt".
When the German's launched Operation Barbarossa, their requirements for oil became critical. And this chronic problem led Hitler to focus on the oil fields of the Caucasus. Indeed from this point on much of the German strategic war effort was geared towards securing a reliable oil supply (or developing alternatives).
The effort to reach the Caucasus proved, in many respects, to be Germany's undoing. And it was a fruitless effort to begin with. It assumed that: (A) they could reach the fields at all; (B) that if they reached them the oil fields were not so badly sabotaged that they could be put into production in time to make a difference; and (c) the oil supply once secured could be actually brought back to German over a SINGLE rail line of varying gauges that crossed thousands of miles of terrain open to sabotage and air attack. But Hitler was blind to all of this.
Hayward writes with great passion and precision. At times one feels a little overwhelmed by details. But his portraits of the individual German pilots and commanders, as well of the shocking conditions under which they fought and died, is truly memorable.
This is a book that is not only for the specialist. Anyone with an interest in the Second World War needs to read this book. It makes a brilliant companion to Antony Beevor's book, "Stalingrad".
Rich academic study. Accurate and informative.
One of the standard works essential to researchers!

I knew positional play, but not how to take advantage of it
How To Have Some FunMost chess books that I own delve very quickly into positional analysis and the virtues of having your piece X on square Y. I understand that this is a vital part of modern chess and that most games on higher level are probably won by positional play. This book however, takes a different approach - it systematically explores the most fun concept of all - how to mate the king. One after another, the book develops outrageous strategies for preparing mating nets, sacrificing pieces, etc. and presents the reader with one amazing attack after another. I thought it was tons of fun after all the positional stuff. The analysis of classic games by Alekhine and Capablanca in the context of how to attack a castled king, uncastled king, focal points ofthe attack, piece sacrifices, etc. changed my play a lot.
As a result of a series of books I have studied, my play was slowly becoming very boring to myself. I spent most of my time before the endgame trying to develop a particular position on the board and endlessly trying to calculate if the opponents moves are not leading to some attacking combination that would disrupt my nice positional setup. I probably won more games that way than I do now but it was boring. Now I boldly attack whenever I see an opportunity and although I loose more often I have played some games I am really proud of.
I am no chessmaster and my interpretation of the approach of this book versus other books is probably not very educated. But still, this was a lot of fun for me. Try it.
Great book for intermediate players and above!You will also love this book if you are one of those players that was disappointed after trying to study Think Like a Grandmaster by Kotov and realized that it was way too complicated for you.
Hope this helps!


Maybe the best title translationA Chinese national who I once worked with told me after reading this edition he thought it the best translation visually and in content he had seen to date.
Makes a Chinese Classic Thoroughly Modern
Brilliant! A brilliant piece of a complex wholeI came to Wing's translation after having studied and studied the old public domain English translation with its copius notes and explanations. Wing gives the reader a tremendous insight into THE ART OF WAR, the brevity and compactness of Chinese language expression, the morality and thinking of Sun Tzu, and the different ways that the Eastern mind comprehends war from the Western mind.
If you are a dedicated student of Sun Tzu's ART OF WAR, this translation belongs in your collection. I don't know if it's the best or not, but it's a vital translation. If peace is your highest aim and the resolution of conflict without coming to violence is your highest aspiration, this book displays the wisdom of the great general in terms that clarify meaning for Western readers.