MAD
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Used price: $10.00
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An important and well documented book:
Disastrous food chain
You are what you eat...Dr. Hulse goes on to expose the drug industry's efforts to keep hormones and antibiotics in farming, how the American food industries are influencing congress and are trying to force their tainted products on other countries who don't want to eat our stuff. They have laws changed in their favor that block free speech against their product and have definitions of words like "organic" changed so organic food could include their tainted products. They influence the FDA and USDA to reduce food inspection quality at every turn. Dr. Hulse claims that the cost to the consumer through his or her own medical bills and reduced quality of life far exceeds the cost to the food industry if it were to clean up its act. Yet, the American people know little about what they eat and congress will not act until an epidemic sweeps across the nation. This was a hard book to read but well worth the effort. It gets five stars from me because Dr. Hulse's changed the way I think when I make decisions about what food I am about to eat. Also, I like to say that the meat and milk industry are apparently still owned and operated by the same people that Upton Sinclair exposed in his book, "The Jungle."

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The Worst of the Worst
So Dang Hilarious!!
Stomach churning!
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Also illustrated Walter Harding's Thoreau collection
Best Illustrator!
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Poorly assembled pastiche
Always proof your workIf advertising is the rock 'n' roll of the business world, then
this wonderfully designed and beautifully written book is about as
close to Woodstock as you're going to get.
For anyone with even the
slightest interest in advertising, Mad Ave is an invaluable guide
covering eight decades (from the 1920s - through to the 1990s) of some
of the best-known ads and campaigns produced by American
agencies.
The book's insightful quotes - from some of the best in
the industry - bring the thrill of an idea you've just scribbled on
the back of an envelope magically to life, as that idea goes on to be
crafted into an effective, well-placed and memorable ad that makes it
through the minefield of critics, account execs and client
uncertainty, to finally do what a good ad should do: highlight the
benefits, position the product, increase sales and enhance the
brand.
From the junior writer or art director, to the
seen-it-all-before creative director, this book has something for
everyone. And as an aspiring copywriter, I came away from this book
determined to do better work and thinking: "Wow, I wish I'd done
that".
There. That's better.

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You'd be mad to buy this instead of some of his othersSounds exciting you say. Well yeah it is in parts but there are a lot of boring needlessly lengthy chapters in between the good stuff. I have also read the Dirty Dollar, The Snatch and A Running Jump which are sensational five star rated thrillers by Hammond. This book however is not in the same league as them.
A clever mystery full of Scottish lore...Lovely outdoors adventure in Scotland with a clever mystery involving a dog... who could ask for more?

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An early ERB pulp fiction yarn about a European "Mad King"The story is set in the fictional land of Lutha where the corrupt regent Peter of Blentz has been keeping Leopold, the late king's mentally unbalanced son, locked up. But after a decade's imprisonment Leopold has escaped and the regent has his minister of War, Coblich, order Captain Maenck to recapture Leopold. Meanwhile, American tourist Barney Custer is visiting his mother's homeland. Seeing a description of the "mad king," he saves a young woman from a runaway horse and on a whim introduces himself as the "mad king."
At this point ERB pours on the contrivances. The young woman believes him, at which point explaining the truth does no good, because she is really the Princess Emma von der Tann, who father supported the old king and would like to see nothing better than Leopold assume the throne. The whole point of the first part of the story is to get the real Leopold on the throne, which does nothing to resolve the romantic tension between Barney and Emma, especially in light of all the political intrigue. The second part finds that the problems of Barney and Lutha are not settled by having Leopold on the throne and Burroughs plays on the various tensions in Europe that were leading the continent towards the First World War.
Your enjoyment of this early ERB potboiler depends almost entirely on your tolerance for confused identities and your knowledge of European politics in the years before WWI. Burroughs would use the idea of look alike characters often, most notably in a couple of Tarzan novels, which is one of the reasons this is an average ERB offering. Burroughs does have a plausible reason for why Barney and Leopold look so much alike, but that really just amounts to another trick from the same deck. You do get strong dosages of adventure and romance that you come to expect from a Burroughs pulp fiction yarn, but the total package is not especially special.
Burroughs Does Prisoner of ZendaAmerican, Barney Custer, travelling in Europe visits, Lutha, the homeland of his mother, located near the border of Austria and Serbia. He is instantly caught up in the politics of the two factions within the nation. For those that have not read Prisoner of Zenda, the premise is that the main character bears an almost twin-like resemblance to the nation's king who is being menaced by a rival to the throne, the resulting confusion between the two men and love for the king's betrothed provide the meat of the story plot.
The original Prisoner of Zenda is by far the better adult read, as it incorporates more twists and deeper character development. However, for early teens, or just a fun read without the moral agonizing, this is the better choice. P-)


This is some weirdFirst of all it's nothing like the story I read. While that had some pretty horrific violence at the very end, this has incredibly horrific violence spread throughout the entire book. Disgusting and grotesque imagery, not to mention a fascination with blood (numerous characters are seen licking blood off of knives) are featured on almost every page. I've always thought of myself as desensitized, but this really proved me wrong.
The story is told by a pretty insane painter who uses his own blood to make his paintings. He talks about his grandfather, father, and brother. Goes over his family and what his wife does for a living. He tells his relationship with the atomic bomb. And while pretty much everyone will find themselves recoiling in disgust from the images, these stories he tells are also pretty interesting (my personal favorite was the one about his brother).
I bought this book hoping to see the darker side of manga. I have seen it, and I must say that while I found it sometimes interesting it just wasn't captivating the way some manga is. Some may find this a great book, some may be permanently scarred. I recommend you read collections of manga stories from the underground, like Comics Underground Japan and Secret Comics Japan before taking a step towards a book like this.
I give this work a conditional recommendation.
Eerie, gory, deeply unsettling_Panorama of Hell_ is one of the weirdest manga I've seen in English, taking the form of a monologue by a deeply disturbed artist who paints with his own blood. As the story progresses, his revelations (about his family life, his history, his relationship with the Bomb) swing between totally bizarre to tragically plausible; Hino's genius is that with every new revelation, our conception of the character and his insanity turns itself inside out - which, by the end of the story, has shattered all the reader's assumptions, leaving only an unidentifiable, almost primeval dread.
The work hasn't been mirrored - you turn pages and read from right to left. Some might find this a little awkward for the first few pages, but it does allow us to see the layout and artwork as Hino intended - i.e., idiosynchratic (I like it), striking, and often incredibly gory. It's horrible, but it expresses the central obsession of the narrator, the ghastly legacy of the atomic bomb, extremely effectively. Recommended.

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An early ERB pulp fiction yarn about a European "Mad King"The story is set in the fictional land of Lutha where the corrupt regent Peter of Blentz has been keeping Leopold, the late king's mentally unbalanced son, locked up. But after a decade's imprisonment Leopold has escaped and the regent has his minister of War, Coblich, order Captain Maenck to recapture Leopold. Meanwhile, American tourist Barney Custer is visiting his mother's homeland. Seeing a description of the "mad king," he saves a young woman from a runaway horse and on a whim introduces himself as the "mad king."
At this point ERB pours on the contrivances. The young woman believes him, at which point explaining the truth does no good, because she is really the Princess Emma von der Tann, who father supported the old king and would like to see nothing better than Leopold assume the throne. The whole point of the first part of the story is to get the real Leopold on the throne, which does nothing to resolve the romantic tension between Barney and Emma, especially in light of all the political intrigue. The second part finds that the problems of Barney and Lutha are not settled by having Leopold on the throne and Burroughs plays on the various tensions in Europe that were leading the continent towards the First World War.
Your enjoyment of this early ERB potboiler depends almost entirely on your tolerance for confused identities and your knowledge of European politics in the years before WWI. Burroughs would use the idea of look alike characters often, most notably in a couple of Tarzan novels, which is one of the reasons this is an average ERB offering. Burroughs does have a plausible reason for why Barney and Leopold look so much alike, but that really just amounts to another trick from the same deck. You do get strong dosages of adventure and romance that you come to expect from a Burroughs pulp fiction yarn, but the total package is not especially special.
The Prisoner of Zenda RevisitedIn this reworking of the theme of a commoner filling in for the missing ruler of the country, we have Barney Custer of Beatrice, Kansas taking the place of the 'Mad' King of Lutha. While far from original, Burrough's use of action and adventure make this an enjoyable tale. If Anthony Hope hadn't written what is essentially the same story 20 years earlier, it would be even better.
Perhaps the most interesting thing about this book is that another of Burrough's novels; The Eternal Lover (aka The Eternal Savage) takes place between parts 1 and 2 of this novel and deals with events that occur to Barney's sister.
Burroughs Does Prisoner of ZendaAmerican, Barney Custer, travelling in Europe visits, Lutha, the homeland of his mother, located near the border of Austria and Serbia. He is instantly caught up in the politics of the two factions within the nation. For those that have not read Prisoner of Zenda, the premise is that the main character bears an almost twin-like resemblance to the nation's king who is being menaced by a rival to the throne, the resulting confusion between the two men and love for the king's betrothed provide the meat of the story plot.
The original Prisoner of Zenda is by far the better adult read, as it incorporates more twists and deeper character development. However, for early teens, or just a fun read without the moral agonizing, this is the better choice. P-)

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Couldn't even finish it
real junkdoes is make Mad look like a has-been long lost and sold-out business. On top of this, there is a rather disturbing homoerotic S&M photograph midway through the book, which I still can't understand why its there, as it has no place in the context of the book, and it's inclusion is not explained at all.
I really get the idea that this book was not even welcomed by the Mad staff, and that Debartolo made a mistake that he knew he had to finish once it was begun. Save your money and buy the other book about Mad called Completely Mad - its much better.
For fanatics only.
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Tired and worn out
If you love to read, do yourself a favor--SKIP THIS ONE!
Too much chatting with characters from previous books!
That is what comes to mind after reading a book such as this.
We cannot afford to keep our heads in the sand.
Read this book and make the choices that need to be made. An excellent book. The author has integrity and compassion.