Fail


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Book reviews for "Fail" sorted by average review score:

It's Easier to Succeed Than to Fail
Published in Hardcover by Thomas Nelson (April, 1989)
Author: S. Truett Cathy
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Advice for Life
"It's Easier to Succeed Than to Fail" is an interesting book about the findings and philosophies of the founder of Chick-fil-A. I was expecting a "rags-to-riches" story from the outset. Mr. Cathy delivered on that point however, I was a bit taken by the schere number of religious references in this book. Mind you, this is not a bad thing, just something I just wasn't expecting in a business book. In my opinion, the book turned out to be much more religous motivational in content than business motivational, with numerous and repeated references to the scriptures, prayer, and dedication of the business to the Lord.

From a literary point of view, Mr. Cathy meanders back and forth through the years not in chronological order, but rather in short bursts, tying to the chapters overall theme. The book is very readible however I found it quite repeative, with entire paragraphs, sentences, and themes reoccurring throughout.

An entrepreneur shares his story and his faith.
Is this book filled with great writing? No

Is this book filled with step by step processes to succeed? No

Is this book filled with the wonderful story of a man that succeeded by focusing on his work, his family, and his faith? YES

S. Truett Cathy tells his story in his own words and fills it with his faith in God and how he feels it impacts him. He has a plan that he tries to correlate with God's plan for him. It's given him great success. Reading this book made me feel like I'd had a chance to sit and listen to Cathy tell his story in person. It's fascinating and a quick read.

I've always been told that the quickest way to success is to emulate those that are successful. Here is a person to model if you want to be successful.

what to expect...
Is this a book on business success? Yes. Is this a book on allowing your devotion to God to affect your dealings in business? Yes. Is this a book about a person's personal walk with God? Yes. If you want to read a book like this - get this book and you will enjoy it. If you are looking for a book that ONLY focuses on buisness success and marketing, get another. Or, get the book anyway and learn something in the process (because this really is an interesting story)! Overall, a very good read.

P.S. I used to work for Chick-Fil-A and I must disagree with one of the other reviewers about the probable failure in other non-Christian countries.... The store I worked at was located in a food-court in a large mall (it included a Tumbleweed, Subway, McDonald's, Sbarro, etc.). It was closed every Sunday and it still grossed more money than any other store in the food court every year. The quality of the product speaks for itself and I doubt they will have any trouble wherever they go!


A Fail-safe Way for You to Receive the Holy Spirit
Published in Paperback by Hephzibah Publishing House (01 March, 2001)
Author: Paul C. Jong
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Holy Spirit - speaking in tongues
The author repeats himself ALOT in this book and it could be half the size. I believe in most of what he writes and I AM a Christian who has been saved by the Grace of God. I have been led by God to research the Baptism of the Holy Spirit and the Gifts that go along with it. I have been researching for about 4 months now.

I do NOT agree with Paul C. Jong when he writes on page 242 #8 "He should therfore abstain from speaking in tongues." He is referencing 1 Corinthians 14:19 PLEASE fellow believers who seek the Baptism, read the verse right before this one. Verse 18 says "I THANK GOD THAT I SPEAK IN TONGUES MORE THAN ALL OF YOU." At this point, in my research, I truly believe that God wants all believers to be Baptized with his Holy Spirit and to receive the gifts he has for us.

I don't want anyone who reads this book to miss out on the gifts God has for us believers. Please keep that in mind when reading this book and don't let satan scare you. God has lead me to write this review. I don't normally take the time.

Two great books I would recommend over this one are:
#1Seven Vital Steps to Receiving the Holy Spirit by Kenneth Hagan
This one is a quick read.
#2Filled with the Spirit by Joyce Meyer
Joyce also has a great video out call Receiving the Baptism of the Holy Spirit.

I think Mr. Jong is alittle narrow minded on the subject of speaking in tongues and I am praying for him.

Blessings to all of you. :-)

Quotes from Bible
I have been reading the book A Fail Safe Way for you to Receive the Holy Spirit. It is really interesting. I just want to point out a scripture out,Revalations 1:5 and from Jesus Christ who is the faithful witess and the first begotten of the dead and the prince of Kings of the earth unto him that loved us and washed us from sins in his own blood. The book that I am reading say that by believing that John baptized Jesus,your sins were passed on to Him and that His blood was the judgement and forgiveness for all your sins, Then you will receive the Holy Spirit. So this books an the others I would recommend to all.

I BELIEVE IT
SATAN CAUSES PEOPLE TO FALL UNDER INFLUENCE OF SUPERSTITIOUS BELIEFS AND TAKES THEM AS SUPERNATURAL MIRACLES AND WONDERS BY CAUSING THEM TO THINK THAT THEIR EXPERIENCES ARE MORE VALUABLE THAN RECEIVING THE INDWELLING OF THE HOLY SPIRIT THROUGH THE FAITH IN THE BEAUTIFUL GOSPEL. I TRUST WHAT IS IN THE BOOKS THAT PAUL C.JONG WRITES,,,,IF IT WASN'T FOR HIS BOOKS I WOULD PROBABLY NOT EVEN PICK UP THE BIBLE AN READ.THOSE BOOKS HAVE HELPED ME REALIZE THAT THERE IS A "GOD" AN WHOEVER WANTS TO MAKE IT PLAINER TO THE PUBLIC IN THEIR OWN WAY THEN I AM ALL FOR IT,.IT HAS HELPED ME A LOT,ANSWERED THINGS FOR ME THAT I DIDN'T UNDERSTAND.I THANK THE GOOD LORD FOR SENDING THEIR MINISTRY TO MY E-MAIL BOX,. THANK YOU PASTOR SHIN,PASTOR KIM. THERE IS NO SATAN IN MY HOME,THERES NO ONE TELLING ME WHAT TO WRITE,THIS REVIEW COMES FROM MY HEART.I LIVE FOR JESUS AN CAN SAY THAT PAUL C.JONG MADE THAT POSSIBLE FOR ME.I READ THE BIBLE BUT DON'T UNDERSTAND MOST OF IT,SO THE BOOKS HAVE COME IN HANDY FOR ME. BELIEVE IT OR NOT!


Gender Gaps: Where Schools Still Fail Our Children
Published in Paperback by Marlowe & Company (December, 1998)
Author: American Association of University Women
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Great research book, but not recommended for enjoyment.
This book was a very researched and accurate book, but I did feel like there were some biased issues. If you need to research for a paper on gender inequity, this is definitely what you will need, but I did not find it a very good book to leisurly read. I was somewhat dissapointed because it stated the same thing over and over again. It kept showing charts of girls and boys tests results and classes they took. This was too repetitive and it did not even tell why or if boys and girls taking these classes really made a significant difference. It was required for an education class I took and now I wish I would have read another book instead of this one because I really did not enjoy it whatsoever.

The book is pretty boring.
Overall, We believe that the book is very informative and could be helpful for those going into the education field. But it is difficult to sit and read the whole thing through because it is a report and is therefore just facts and recommendations. We do believe that it would be beneficial for future educators to read it so they might know what's going on out there and how to help make things better.

Gender Gaps is VERY informative
I am in an education class and chose to do a report on the book, Gender Gaps. This book is full of eye opening information that should be interesting to everyone in the education feild. It has been very well reseached and contains alot of surprizing figures about the difference in education recieved by boys versus girls. Although the many facts and figures make this book somewhat of a difficult and dry read, the information and helpful suggestions more than make the book worth the reader's time.


Slow Burn: The Great American Antismoking Scam (And Why It Will Fail)
Published in Paperback by Eyrie Pr (May, 1999)
Author: Don Oakley
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You've Got to Be Kidding
The tobbaco companies' own research proves that smoking causes cancer, heart and lung disease, that nicotine is toxic and addictive, that cigarettes are a carefully-modulated drug-delivery system, and that second-hand smoke is a health hazard.

Put all that aside, and there's still this: smoke stinks; and if you smoke, you probably stink too--not that you can smell yourself, or anything else, for that matter. If it were smoking's only fault, the stink factor alone would justify banning it in public places. Farts aren't dangerous, but you wouldn't fart in an elevator, would you?

Will society ever be completely smoke-free? Probably not; if there are people dumb enough to jump off cliffs as a recreational activity, there will probably always be people who are dumb enough to smoke.

Hey, it's a free country--if you want to kill yourself, be my guest. All I ask is that you not kill me in the process. That means keeping your smoke out of public places.

P.S: I too was a smoker once, and after 15 years I quit using the patch. Three or four years later, days actually went by when I didn't think about having a cigarette.

Anti Smoking Zealots Beware
This book is well written, well researched, and politically incorrect: Everything I like in a book ! Anti-smoking zealots are threatening the civil liberties that all of us enjoy in the USA. Their campaign is similar to other 'witch hunts' of the past: The Inguistion in Spain, the witch trials in the US colonies, the McCarthy era hunt for Commies, etc. With loads of Pseudo Science to urge them on, the anti-smokers are helping to drive the tobacco industry into the waiting arms of Organized Crime syndicates, all too skilled at supplying inelastic demands, as there are for tobacco & nicotine. Tobacco takes the blame for a host of modern day maladies, yet even in these 'high tech' times of medical research & diagnosis, the only way smokers can be identified is to ask them. Dispite what the politically correct want, 1.2 billion people in this world enjoy smoking every day.....just as native cultures around the globe have for 1000s of years. Read it !

A "must read" for the facts about the tobacco war.
SLOW BURN: The Great American Antismoking Scam (And Why it Will Fail) by Don Oakley

In 600 pages Mr. Oakley, a retired editorial writer, manages to touch on just about every aspect of the anti-smoking crusade with devastating effect. If you thought Judge Osteen was hard on the EPA's 1993 ETS report, wait until you hear what Oakley has to say about it.

All in all he is able to open up new vistas, even for those who may have spent some time studying the subject. For instance, his chapter on "Cigarette Sirens: The Erotic Angle," was an eyeopener for me. I had no idea the fetish even existed, much less that it is apparently booming. (Wait until the righteous anits get ahold of that!)

The book, a labor of four years, carries copious reference notes. He also has a way of citing from his own experience and that of others he knows which contradicts lifeless anti-smoking statistics with human reality.

The book is finding much enthusiastic support among those who have read it. It should definitely be on your "must read" list.


The Lessons of Terror: A History of Warfare Against Civilians: Why It Has Always Failed and Why It Will Fail Again
Published in Audio CD by Simon & Schuster Audio (February, 2002)
Authors: Caleb Carr and Dennis Boutsikaris
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not convincing
This book is elequent and occasionally hits a nerve. But basically it's message is simply: Terrorism (or war against civilians to achieve a political effect) is a self-destructive method of warfare, because the reaction to terror is more often than not outrage rather than capitulation.

Carr goes beyond this to suggest that there are no exceptions to this rule, when some obvious exceptions come to mind (eg., Hiroshima, the extermination of the American Indians, and the frequent mass killings of any inconvenient population by various nations throughout history). So even the central message of the book is muddied by inconsistencies.

And beyond that message, this book has little to offer, and is badly flawed by its single-mindedness, its rush to judgement about complex events, its deliberate ignorance of obvious counter arguments, and a tendency to patronize the audience by asserting that events be interpretted his way, even when more familiar interpretations are more convincing.

On the plus side, I see no political bias or propaganda. Whatever biases the author has, they appear to be personal.

Ignore the criticism!
Despite some unfair negative press, this book is yet another example of Carr's masterful writing style and unparalleled ability to create strong, lasting images. Some readers expecting historical fiction might not appreciate Carr's subject matter, but it is important to remember that military history is Carr's field of expertise. Knowing this going in, I was able to immerse myself and enjoy from beginning to end.

After September 11, it is important to have a reasonable, intelligent response that avoids sensationalism and fear-mongering. Carr's approach (and use of history) not only describes the ultimate futility of terrorist actions, but attempts something few people in the media dare to do -- provide context and comparative understanding. Our plight might seem unique and unprecedented to those in the full arrogance of their Americanism, but Carr rightfully dashes such nonsense, demonstrating that terror, far from a "Middle East problem," is (and has been) world-wide in scope, taking various shapes and employing wide-ranging tactics.

Above all, however, Carr is simply a wonderful writer. His prose is clear and direct, yet always intellectually sound. This is far from the simplistic rants one comes to expect in this area; Carr always takes his book in the right direction and (thankfully!) expects his audience to bring more than a working knowledge of the subjects at hand. He is a challenging, provocative author, always avoiding self-righteousness and easy targets.

Buy -- and read -- with confidence. Carr is, as always, the man to seek in such matters. I only wish he gave us more non-fiction for his love (and knowledge) of the subjet is quite apparent.


Everyday Irrationality: How Pseudo-Scientists, Lunatics, and the Rest of Us Systematically Fail to Think Rationally
Published in Paperback by Westview Press (04 February, 2003)
Authors: Robyn M. Dawes and Robyn Dawes
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I didn't give it a '1' because it could have been worse
Everyday Irrationality by Robyn Dawes was not at all what I thought it would be. I chose to purchase this book because I thought it would be an exposé (possibly entertaining) of the ridiculous, illogical behavior exhibited by everyone. That is a topic upon which I frequently harp. Unfortunately, Everyday Irrationality is a tedious book of another color.

Contrary to what the full title might suggest, this book is less about HOW pseudo-scientists, lunatics, and the rest of us systematically fail to think rationally and more of an explanation of WHY. Dawes is a psychologist, and nearly all of his examples of irrationality come from that field. While pointing out the poor logic of psychology, as with faith or astrology, is similar to shooting fish in a barrel of self-contradiction, the irony, though delicious, was barely enough to keep my attention.

Dawes defined irrationality as an argument involving self-contradictions. The author, however, frequently found his contradictory evidence for irrationality from outside the argument. If assumptions are amended to an argument, then one is no longer testing the consistency of the same reasoning. Because of this, 'irrationality' is different than 'logic,' and it is unclear to me whether or not Dawes is simply interested in the 'truth' of a statement over its internal consistency.

What were the most interesting were the self-contradictory arguments presented to explain various irrationalities. The obvious example is Chapter 7 where Dawes selects several anecdotes to explain why stories of individual incidents are not useful to describe generalities.

Another example occurs in Chapter 3 where Dawes investigates the public health argument that anyone irresponsible enough to be addicted to heroine would not be interested in using sterile needles to avoid HIV. Dawes claims that this argument is irrational because, as people "...are not paragons of consistently good - or, for that matter, bad - health practices, there is nothing contradictory about engaging in one unhealthy habit while refraining from another." (p. 31) Granted, such contradictory behavior is clearly popular - I myself have tried to reduce the saturated fats in my diet, but I have made no plans to put down my pipe or the occasional cigar. However, commonplace or not, concern over the effects of a variable on a potential undesirable outcome while ignoring other variables that could lead to the same outcome is self-contradictory and, therefore, irrational according to our working definition. Can a self-contradictory statement be used to demonstrate the irrationality of another?

Everyday Irrationality does provide a bright spot or two. There is a brief but successful introduction to hypothesis testing using statistics and limited logical symbolism. Where arithmetic is involved, it may be possible to expect 'truth.' In addition, Dawes does a fine job of suggesting the causes (incomplete specification, etc.) of irrationality that everyone should be aware of in their everyday thinking and thoughting.

More an informal journal article than a book
Potential readers of this book should first of all be careful not to confuse it with the usual debunking books that tell amusing stories about how foolish we are to believe what we believe. This is a different kind of book altogether. There is only a trace of "debunking" here, regarding a few of the authors' pet peeves, such as the overemphasis on self-esteem by many psychologists, the sexual abuse/memory recovery controversies, and the usefulness of clinical experience vs. statistical predictive models. However, those are certainly not discussed sufficiently to get the book for that purpose.

This is also not a book on critical thinking, or one listing all the various ways thinking can go wrong. There are much better books on those subjects as well.

This is specifically a book describing a certain type of yet poorly understood cognitive mechanisms that the Dawes feels is at the root of much of our irrational thinking. He considers the theories that assume out emotion leads us astray, and decides that even within cold thinking processes devoid of strong emotion, there are tendencies toward irrationality. He makes the point for example that most support of Nazi fascism was not motivated by rage so much as cold cognitive processes: a suppression of sympathetic emotion more than the expression of hatred.

Dawes defines irrationality is a very specific way, as self-contradictory thinking processes and conclusions. He then points out that there are a number of easily demonstrated biases in human thinking, even when there is no strong emotions involved.

Dawes does not believe that we understand this very well yet, but his central culprit is our failure to make sufficient comparisons in our thinking. He is quick to point out that this is not usually because there are too many choices to consider; that even when we only have two options, we often fail to consider the second one. Dawes does not really offer much of a unifying explanation for cognitive irrationality biases, though he alludes to some of the theories very briefly.

What he does do is to point out that human thinking is fundamentally irrational by default in some ways, and he believes it can be corrected if we understand and pay attention to the comparisons we make in our thinking.

This book has technically solid explanations, good examples, and useful scientific content. On the other hand, I found it a pretty dull book to read, it felt a little more like it should have been an informal version of a journal article on decision theory and heuristics than a book.

Rationality as coherence
Philosophers, church fathers, and psychoanalysts have long shared the sinking feeling that rationality is more an ideal than a reality. In his new book, Robyn Dawes expertly reviews and critiques several traditional approaches to rationality. His own definition is simple: Judgments and decisions are rational if they avoid outright contradictions. With this definition, Dawes avoids many of the contradictions and circularities that economists run into when they try to equate rationality with the effective pursuit of self-interest.

Dawes argues that lots of contradictions occur because sages and fools alike tend to think associatively instead of comparatively. To use one of Dawes's favorite examples, we may reasonably expect a dyslexic person to make many typos, but it does not follow that a poor speller is a dyslexic. Associative thinking suggests that inferences are symmetrical, whereas comparative thinking does not. Throughout the book, Dawes emphasizes the relationship between irrationality and social (or individual) ills, such as genocide, addictions, false memories and false accusations, and motley superstitions. This is where it gets interesting: Although Dawes defines rationality without reference to its consequences, he makes the empirical case that we are better served by rational than associative reasoning. The argument made by evolutionists and ecologists that associative reasoning also has its benefits, he finds loathsome. The reader is not off the hook. Everyone needs to find an answer to the question of how much effort to invest into rational thought.


Why Do IT (Information Technology) Projects Fail? (and how to avoid such failures)
Published in Digital by Hitech Dimensions, Inc. (21 August, 2002)
Author: Hitech Dimensions Inc.
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Too elementary
...It's been put together who knows only the theoretical concepts of IT project management and doesn't seem to have any real-world IT experience. I am sorry I bought this - its too Text booky without any book in it.
... it is simply too basic, and it still provides no new approach of mitigating IT Project risk. Most large-scale IT projects already do whats mentioned in the book: good project scoping, technology evaluation, ROI measurements but projects still fail.

I've been an IT project manager for a while and I have to say this book is really quite disappointing. It's not worth [the money]and certainly not with the time spent reading it.

the essentials that everyone knows about but very few follow
27 long years in the IS industry and sometimes I wonder about the progress that we have made. We are still pouring money on systems that our users dont want. The truth is that its all very basic stuff. follow those basics and your staff and the users of those systems will be happy.

these 30 pages remind you of all those basics, which IS organizations should have been following long ago, but they are not. we keep repeating those mistakes. you wont find aything in this ebook about programming or proj management methodologies (re - another reviewer's comments)- you will get what this page says in the description. if you still buy it, you wont be disappointed. Once you buy it, post it for constant reminders or get it in your company's processes.

Excellent information
Like the 1995 "Chaos Report" by the Standish Group, this 30 page document succinctly gives the key reasons for IT project failure. However, this one goes into more detail, although the basic reasons persist.

If you're an experienced project manager your first response to this book will probably be that it states the obvious. However, that isn't necessarily bad since it does so in a clearly presented manner. More importantly, this book does state the obvious and can serve as a benchmark of practices during the preliminary stages of a project. In fact, it should be required reading by every key stakeholder and project team member before a major IT project is initiated.

It's short enough to be read in an hour, and is complete enough to provide a framework for a generic project risk management plan. More importantly, it can be easily understood by both technical and business stakeholders, and will get everyone on the same page during the project planning phase, while exposing the pitfalls that will be encountered along the way.


The Invisible Computer: Why Good Products Can Fail, the Personal Computer Is So Complex, and Information Appliances Are the Solution
Published in Hardcover by MIT Press (21 September, 1998)
Author: Donald A. Norman
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Currently, computer users must navigate a sea of guidebooks, frequently asked questions (FAQs), and wizards to perform a task such as searching the Web or creating a spreadsheet. While Donald Norman acknowledges that the personal computer allows for "flexibility and power," he also makes its limitations perfectly clear. "The personal computer is perhaps the most frustrating technology ever," he writes. "It should be quiet, invisible, unobtrusive." His vision is that of the "information appliance," digital tools created to answer our specific needs, yet interconnected to allow communication between devices.

His solution? "Design the tool to fit so well that the tool becomes a part of the task." He proposes using the PC as the infrastructure for devices hidden in walls, in car dashboards, and held in the palm of the hand. A word of caution: some of Norman's zealotry leads to a certain creepiness (global positioning body implants) and goofiness (electric-power-generating plants in shoes). His message, though, is reasonably situated in the concept that the tools should bend to fit us and our goals: we sit down to write, not to word process; to balance bank accounts, not to fill in cells on a spreadsheet. In evenly measuring out the future of humanity's technological needs--and the limitations of the PC's current incarnation--Norman presents a formidable argument for a renaissance of the information appliance. --Jennifer Buckendorff

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Save your money
Short and sweet: Don't waste your money on even a used version of this book. If you want to buy a book see some of the recommendations made by other reviewers. Get something for your money.

A verbose articulation of ideas described better by others
His basic argument in this book is that the computer industry has matured to the point where it can no longer just cater to the early-adopter technologists and must appeal to the masses to continue growth. Unfortunately, the industry doesn't know how to do this and continues to deliver technology for technology's sake, leading to fat computers and technology that aren't that useful or appealing to most people, and are beginning to exhaust the technologists too. He introduces some recent, but standard models of technology adoption for discussing the problems, customer-centered design in cross-disciplinary teams (marketing, engineering, and user experience) for designing products that transcend the problems (explicitly discussing Contextual Design a few times), and "information appliances," multitudes of small, task-focused technology products that will replace our big, cumbersome, general-purpose (but not great at any) PCs.

Norman's forte is definitely cognitive and experimental psychology in product design, and not being a technological or product development process visionary. I found very little new or interesting content in the book, and I don't think he articulated even some of the derived ideas very well. The whole book could have been condensed into a long magazine article. His prose is wordy and redundant, and the book is regrettfully lacking in many of the detailed case studies and examples he's used in previous books to elucidate his ideas. I want the idiosyncratic and outspoken psychologist professor back, such as he was in The Design of Everyday Things, or the powerful academic argument of Things That Make Us Smart. His short stint as a VP of HPs "Information Appliances" division, and his earlier work at Apple, was not enough to give him a deep understanding or insight into the problems of the current technology-product market.

He does make some good book recommendations, however, and I'll add my favorite articulation of the problem, that I think articulate the problem and potential solutions much better:

C. M. Christensen, _The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail_, 1997. G. A. Moore, _Crossing The Chasm: Marketingand Selling High-Tech Goods to Mainstream Customers_, 1991. T. K. Landauer, _The Trouble With Computers: Usefulness, Usability, and Productivity_, 1995.

Not his best work
I'm a fan of Donald Norman's work so when I finally had a
chance to pick up "The Invisible Computer" I had high hopes.
Unfortunately, this work didn't provide the same insight and
focus as his previous books such as "The Design of Everyday
Things".

Throughout the work Norman draws upon "Crossing the Chasm"
and "Inside the Tornado: Marketing Strategies from Silicon
Valley's Cutting Edge" [both by Geoffrey Moore]. Also
heavily emphasized are the ideas put forth by "The

Innovator's Dilemma: When New Technologies Cause Great Firms
to Fail." All of these books are interesting--but I wanted
something from Norman himself.

Chapter 7, "Being Analog", was more in line with what I had
come to expect from Norman. He ends this chapter with this:
"Alas, most of today's machines, especially the computer,
force people to use them on their own terms, terms that are
antithetical to the way people work and think. The result is
frustration, an increase in the rate of error (usually
blamed on the user--human error--instead of on faulty
design), and a general turning away from technology. Will
the interaction between people and machines be done
correctly in the future? Might schools of computer science
start teaching the human-centered approach that is necessary
to reverse the trend? I don't see why not." That's what I'm
looking for! If only the rest of the book had followed that
passion.

Instead focusing on human factors and man-machine

interface issues, Norman wanders discussing substitutable
goods vs. nonsubstitutable goods, a rehash of why software
is hard to write (and the mythical man month), and even some
embarrassing admissions now that he'd spent some time outside
academia and worked a bit in industry: "Time, or rather the
lack of it, I was starting to learn, is one of the greatest
barriers to quality". As my young nieces would say to me,
"duh!"

Finally, although written in the late 1990's with the

paperback edition published in 1998, I found the text to
already be a bit dated. You don't realize how quickly the
computer industry moves until you find a book frozen in time
like this one.

My recommendation is to read Norman's other works and the
works he recommends here (Crossing the Chasm, Inside the
Tornado, and Innovator's Dilemma). Finally, I recommend
"Machine Beauty" by David Gelernter. It provides more
passion and keener insights than this work--and is generally
more fun to read!


Everyone Else Must Fail : The Unvarnished Truth About Oracle and Larry Ellison
Published in Hardcover by Crown Business (11 November, 2003)
Author: Karen Southwick
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Adventures in LarryLand
If you haven't figured out that Larryland is run like a private empire and the founder has an ego to match his billion dollar bank account, then this book is a good place to start. Karen Southwick, a former Forbes ASAP editor has written this book without any direct access to Ellison. Ok, at least it's not the softball co-authored love letter that SoftWar is, but unfortunately, not by much.

The book covers the history of Oracle from its development of the first commercial relational database (written for the CIA based on published articles by IBM) to its present day situation as a multi-billion dollar behemoth that is hated by both competitors and, in Southwick's views, customers. The book covers the rise of Oracle in the go-go 80's when it paid sales reps in gold coins to sell software that wasn't ready, to its adolescent financial crisis, the unceremonial firing of every known Oracle executive other than Ellison himself, and finally the resurgence of Oracle as a major industry force. Unfortunately the book has less drama than the average hair-band "Behind the Music" episode on MTV.

I admit when I read excerpts, I had high expectations for the rest of the book. There may be an interesting story about Larry Ellison and Oracle, but this isn't it. On the other hand, if you're eager to compile a who's-who list of fired Oracle execs (Bennioff, Bloom, Conway, Jarvis, Lane, Nussbaum, Scholes, Siebel, Sumner...) and you want to hear them dish, hey it's cheap.

Unbalanced yet interesting
I was expecting a more balanced account of Larry Ellison and the rise of Oracle as a software giant. As an unauthorized biography, I expected the author to dish some dirt. However, other than praise for being a technical visionary, Ellison is portrayed as the Darth Vader of Silicon Valley. That being said, the text is a compelling read. On the business side, the text focuses on problems and solutions within sales and customer service. Very little was presented on Oracle's development practices.

Hard-hitting and fast-paced
The book seems to accurately portray Larry Ellison's strengths and weaknesses, especially his arrogance in dealing with other people. Too bad the author couldn't have gotten Ellison himself to say more.


Why Energy Conservation Fails
Published in Hardcover by Greenwood Publishing Group (30 July, 1997)
Author: Herbert Inhaber
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This Book was written by Cheney's henchmen
What is gonna be the next right wing book gonna be? "Exporting American Jobs Overseas is Good for America"? Apparently thats one of the lies that the Bush Administration beleives in as well. This sad excuse for an author provides the most poorly researched conclusions I've ever seen. He seems to sound like hes still in grade school judging by the laughable argument he presents. I guess traffic lights are a bad idea too since there will always be a person who runs a red light eh?

Dont buy this book. In fact, dont even read it in a library. It'll make you sick to your stomach the lengths that these oil corporations will go to denial global warming & the harmful effect of pollution & deforestation on this country.

Our children's future DEPENDS on conservation. Instead of buying this book, use the money to pay for a electric hybrid car instead. They only cost about 18,000- as much as a standard sedan. Plus it'll pay for itself w/ its 60 mpg mileage, especially with the $3 per gallon gas prices that Pres. Bush has created.

Excellent for students of logic and clear thinking.
I bought this book as I am concerned about our nation's and the world's energy future. What a disappointment.

At first I thought this was just a poorly written book, but as I read on it got quite humorous. Silly analogies and selective use of information abound. Not to mention a positively laughable example of conveniently forgetting the data used in an earlier argument when making yet another incredible leap in logic not 3 pages later.

Should become recommended reading for anyone interested in the study of false logic and fallacious argument. Or to simply discover for oneself the lengths some will go in an attempt to manipulate facts and clear argument to fit an ideological view.

Not worth buying for any other reason.

Alan Caruba in Bookviews.com, January 2003
An interesting book exposes the fallacies of "conserving" energy. It is a fundamental fact that energy unused is not "conserved." Why Energy Conservation Fails by Dr. Herbert Inhaber, Ph.D. (Quorum Books paperback), an economist, explains why in an interesting book that why artificial and coercive policies aimed at conserving anything simply do not work. Supplemented with detailed illustrations and calculations, he demonstrates this truth that is as certain as the law of gravity. The decades of government mandates, instituted by so-called "environmentalists", to require "saving" energy and other natural resources demonstrates that the failure to use energy is the failure to grow the economy and provide for our national needs to provide the electricity and heat for our expanding population and the creation of new jobs through industry and small businesses. The bottom line is that our improved technology provides ways to both find and use all forms of energy and natural resources. Just one example will suffice. The use of fiberglass, made from the most abundant mineral in the Earth's surface, has transformed communications and reduced the dependence on copper. Americans are beginning to reexamine the claims made by environmentalists, discovering they do not stand the test of scientific or economic facts.


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