Enterprise Books


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Enterprise Books sorted by Average customer review: high to low .

Enterprise
NOBLE ENTERPRISE: The Commonsense Guide to Uplifting People and Profits
Published in Paperback by Cosimo Books (2008-08-15)
Author: Darwin Gillett
List price: $15.95
New price: $9.94
Used price: $7.95

Average review score:

Starting Over
Helpful Votes: 0 out of 0 total.
Review Date: 2008-11-29
As the economy crashes down around us and the baking industry let's the corrupted people who worked within it, go on to other things, sometimes prison, this book is a must have. In order to really be successful any business owner has to be aware of what is going on around him, in his or her industry and within your own walls. Do you hire the best people? Are you motivating your employees? Do you follow a plan?
With this book you will learn how to effectively create sustainable growth and profitability, improve your business performance and that of your employees. Learn how to be an effective and positive leader and you will create higher morale, profitability and market growth.

This is an absolute "Must Read"
Helpful Votes: 0 out of 0 total.
Review Date: 2008-11-16
I have just finished reading "Noble Enterprise" and can say without question it is one of the best business books I have read in a very, very long time. Please keep in mind, that as someone who has read a minimum of 100 business books a year since 1989, this is very high praise. The reason I loved the book so much? It's because "Noble Enterprise" does such an incredible job of getting to the heart and soul of what it takes to run a truly successful business in modern times. Now, more than ever, leaders need to understand that great companies are built by taking fantastic care of employees... so that they can take superb care of the customer. Dar Gillett has done an incredible job of giving clear, specific, and actionable ideas to help the reader understand exactly what they must do to create a Noble Enterprise. I was so impressed with this book, that I bought several more copies to send to clients around the world -- because I felt so strongly that this was a message they needed to hear. If you are interested in building an organization that uplifts people, delights customers and creates sustainable profitability and success -- you absolutely need to read this book. John Spence [...]

The next step in the evolution of companies
Helpful Votes: 0 out of 0 total.
Review Date: 2008-10-12
Noble Enterprise has been released at a uniquely opportune moment to benefit mankind. With the issues of corruption in the banking industry, financial companies and politics we need the perspective, encouragement, and guidance that Noble Enterprise offers.

Noble Enterprise is similar to the movie "The Secret" only for corporations. Harness the positive thinking and the enthusiasm of employees and companies can achieve great success while at the same time benefitting the world at large.

Noble Enterprise focuses on understanding the role of Spiritual Capital in providing amazing benefits to a company, its employees, its stakeholders and the world at large. It provides a more sustainable way to create profitable companies that fully encourage and utilize their employees- so the employees fully and enthusiastically bring their talents, energies and hearts to work. Corporate cultures that incorporate the Noble Enterprise concepts attract and retain the best employees and encourage all employees to do their best work with a positive attitude. That is an unbeatable competitive advantage. That creates wealth by benefitting others instead of harming others. It is time for the corporate world to make this positive spiritual shift in perspective and policies.

Enterprise
Nuendo Power!
Published in Paperback by Course Technology PTR (2004-07-13)
Authors: Ashley Shepherd and Robert Guerin
List price: $29.99
New price: $3.40
Used price: $3.20

Average review score:

very nice book
Helpful Votes: 0 out of 0 total.
Review Date: 2007-11-24
this book has a lot of helpful information about nuendo. I highly recommend it for the starting musician. The CD that comes with the book makes the learning process even more simple. Enjoy this product.

Power Up with Nuendo Power!
Helpful Votes: 0 out of 0 total.
Review Date: 2005-08-23
This book has been extremely useful. The author gets right to the heart of each section and has you recording in no time at all.

All You Need to Know
Helpful Votes: 4 out of 4 total.
Review Date: 2004-10-20
In a recent book on the Beach Boys, there is a photograph of Brian Wilson with his most important musical instrument, the multi-track tape recorder. Today's bands don't need one of those. A reasonably high powered Apple and Nuendo software will do more than was possible with rooms full of equipment back in 1966 when Brian's photo was taken.

This book, one of the very few about Nuendo, is aimed at the Beginner to Intermediate level Nuendo user. It a good place to start, or to use as a reference book for the more advanced user. At about 500 pages, it is long enough to include everything you need to get full use out of the software, yet it is not so long and ponderous like many of the thousand page plus software books.

Enterprise
Of Fairy Tales & Happily Ever Afters: My Story of Breast Cancer
Published in Paperback by Tate Publishing & Enterprises (2006-01-01)
Author: Terri Gray
List price: $19.95
New price: $13.19
Used price: $4.12

Average review score:

Autobiography and testament to the author's faith in God
Helpful Votes: 0 out of 0 total.
Review Date: 2007-10-08
As someone who is also battling Inflammatory Breast Cancer (IBC), I was reluctant to read this book when I learned that the author passed away in April 2006 of IBC. However it helped me to see how someone with metastatic breast cancer can live each day fully and with joy, relying on the support of family and friends, along with a complete trust in God.

The book is comprised mainly of e-mail updates that the author sent to her family and friends over the course of 2 years. It is a very detailed and personal account of her journey fighting breast cancer with numerous chemotherapy treatments. At times it was difficult for me to read, knowing that the author passed away at the age of 44, less than one year after completing the book. But as the author would frequently close her e-mails by saying "May I be a blessing to you in each word I write today", I can say that she has been to me.

Miracles in the making!
Helpful Votes: 1 out of 1 total.
Review Date: 2006-03-27
I've purchased a number of copies of this GREAT book! I'm donating copies and putting them in the waiting rooms at doctor's offices!
This book is not just for those with cancer, but for anyone that may be experiencing one of life's trials! It proves that, by focusing on something Other than the trial, we are more than conquerors!
Writing a book is difficult enough, but to do so while battling for her life....wow! Terri and her family are being used as a Light, showing many that there truly is HOPE!

Personal and Real; Has a Decidedly Positive Spin
Helpful Votes: 3 out of 3 total.
Review Date: 2006-03-16
This book is remarkable because it is so incredibly personal. Terri tells the true story of her life and specifically her experiences while battling breast cancer. It is obvious when reading the book that Terri is a REAL person. She sheds the walls of privacy in hope that the telling of her story will help others. Yes, this book has a specific religious tone, as Terri reconciles most everything to her religious beliefs. However, the reader need only make a small jump to make application to their own beliefs, and any reader can understand the benefits of faith, friends, and family when faced with the challenges described in the book. Her positive spirit and determination to help others is an inspiration to a wide audience.

Enterprise
Once upon a Company...: A True Story (Venture - Health & the Human Body)
Published in Library Binding by Orchard Books (NY) (1998-09)
Author: Wendy Anderson Halperin
List price: $17.99
New price: $25.79
Used price: $2.25

Average review score:

Once upon a company
Helpful Votes: 0 out of 0 total.
Review Date: 2000-03-19
I am one of the characters in this book. Joel, Kale, and Lane are my cousins and Wendy is my aunt.The story is depicted well and is very inspiring to others.Like in all other books by Wendy the illustrations are amazing. The company is doing extremely well and there are many more people that are helping out.Read this book and be inspired.

This is a masterfully illustrated story offering encouragement to all children with entrepreneurial interests.
Helpful Votes: 0 out of 0 total.
Review Date: 1998-09-19
Wendy Anderson Halperin has elevated the picture book to a fine art form. This story is uplifting, practical, and encouraging, but the illustrations steal the show. Every one is a masterpiece. There is no better illustrator out there today than Wendy Anderson Halperin. Every detail is authentic and educational. I could look at this book for hours.

Kid Enterprise
Helpful Votes: 2 out of 2 total.
Review Date: 2006-10-20
The true story of how average, bored kids started a business and made $16,000 for their college fund. It is a great book for explaining the process of starting and running a business in easy to understand language. This is not the run of the mill lemonade stand. They are creative and useful ideas aplenty. It may even lead to your own ideas for a college fund company!

Enterprise
Opportunity Is Calling, Volume 1: How to Start Your Own Successful 900 Number
Published in Paperback by A T S Pub (1993-09)
Author: Robert J. Bentz
List price: $29.95
New price: $29.99
Used price: $23.76

Average review score:

Opportunity is Calling
Helpful Votes: 0 out of 0 total.
Review Date: 2000-05-04
Although the book is now six years old, it is still a great source of information if you are involved with or entering the 900 industry. There is valuable information for both the newcomer and the veteran.

Opportunity is Calling
Helpful Votes: 4 out of 5 total.
Review Date: 2000-05-04
Although the book is now six years old, it is still a great source of information if you are involved with or entering the 900 industry. There is valuable information for both the newcomer and the veteran.

In a league by itself!
Helpful Votes: 4 out of 5 total.
Review Date: 1997-04-24
Not a hype-filled book that guarantees riches in the booming 900 industry. Just a lot of facts from somebody in the trenches of the industry who knows how to make it happen for you

Enterprise
Outrageous Customer Service for Smarties (Mr. Smarties Series, 1)
Published in Paperback by Andreini Enterprises, LLC (2003)
Author:
List price:

Average review score:

Want more happy customers?
Helpful Votes: 0 out of 0 total.
Review Date: 2004-04-22
What CEO doesn't need a steady stream of growing thriving customers? Mr Andreini's insights helped give me "THE FORMULA" to cultivating customers to unbelievable success. I followed the process even starting the ugly part of reviewing ourselves. After the hard part, my team followed the process and we quickly built what we believe from our customers respone "the best service in the business". Now my customers sell themselves. The crazy thing is it's not rocket science but a REAL Review of the facts. Andreini gives you the HOW TO's, tests follow up and action steps. I wish I had this book 2 years ago for I would not have suffered the pain of what I now see as giving really unsatisfactory customer service. The amazing thing is the customers were telling us but we didn't listen. That mistake will never happen again.

Outstanding....
Helpful Votes: 0 out of 0 total.
Review Date: 2004-02-24
This books is the first book that I have found that I can relate to about customer service. It was an easy read and I was drawed in since the very first chapter. It has helped me in numberous ways in dealing with my customers needs. I would recommend this book to companies ranging in size from large to small. I will not be surprised to see this book in the top seller list for this year. Thank you Mr. Andreini for bringing this book into view for all of us who have lost sight of providing customer service to our clients!

Outrageous Customer Service for Smarties
Helpful Votes: 2 out of 2 total.
Review Date: 2004-02-24
This Book takes a new approach at Customer Service. It gives you a step-by-step process to follow inorder to achieve the highest level of customer satisfaction. It is an enjoyable read with real-life experiences. I have made it required reading for all my employees. The tests that come with the book were fun and very informative about my employees. A must read for any individual looking to improve their business.

Enterprise
Paradoxes of Prosperity: Why the New Capitalism Benefits All
Published in Hardcover by Texere (2001-09-24)
Author: Diane Coyle
List price: $29.95
New price: $6.05
Used price: $0.01
Collectible price: $27.97

Average review score:

My impression about this book.
Helpful Votes: 0 out of 2 total.
Review Date: 2004-12-10
I will probably fail miserably if I attempt to make a learned analysis of this book, rather, I will share my impression on this work (purely subjective) with whomever cares to read this review. I found this book by Diane Coyle exquisite. I am no fan of Capitalism, yet, found her arguments very persuasive and full of common sense. I have an already admitted weakness for books of this sort (economic related matters for the layman). Ms. Coyle makes a powerful argument of why the new brand of Capitalism will be good for the masses after a transitional period and why it will remove from power most of these days' entrenched powers that be. This book is worth your time and money. Enjoy it. Somehow related to it is another good book I am reading at this time that is entitled: The Sovereign Individual (James Dale Davidson and Lord William Rees-Mogg)

COyle enters the ranks of the greats
Helpful Votes: 12 out of 13 total.
Review Date: 2002-01-28
Paul Krugman. Bradford De Long. There are few economists able to make complex ideas sing for the general reader. With her latest book The Paradoxes of Prosperity, her follow-up to 1999's The Weightless World, Diane Coyle has entered their ranks.

That the book succeeds so well is a testament to Coyle's ability to keep two conflicting ideas in the reader's head at the same time. Thus the central, unwritten paradox at the heart of the book: she is a whistleblower on the whole global capitalism game while managing at the same time to be its strongest champion.

What makes Coyle so engaging is her fearlessness in grappling with the very biggest concerns of our times: Is free-market economics really the only game in town? What is the role of government? What is the future of the nation state? What do you do about inequality? Inevitably there are no glib answers to these questions, and the core of the book is given over to Coyle's explanation for a series of paradoxes: Wealth generation is good, but relies on change, which people don't like. Why, in a weightless world, have places become more important than ever? Why is it that the technology that permits empowerment and has the potential to boost democratic control is in fact generally felt to be disempowering and facilitating central control? Why do we have a love-hate relationship with government in which we value certain services but vote for tax-cutting platforms? She tackles these issues with huge verve and intelligence.

There are any number of reasons to like Coyle. For one thing, she walks the walk. She argues that new companies must speak to the heart and head (p166) and she does exactly that in her text: how can you not like a heavyweight economist who admits to having been an adolescent cooped up in a darkened room listening to the Clash? She follows her own Just Do It advice by setting up her own company, Enlightenment Economics. She has an exquisite feel for the apposite anecdote and the telling example. So, when arguing that physical assets are not as important for a company as its `network' or licensing assets, as well as the obvious example of Nike she mentions Topsy Tail, a $100 million hair products company which has three employees. And while she can be wonderfully breathy ("The struggle is now on for the distribution of the benefits that will be generated by a surge in prosperity thanks to economic growth driven by the new technologies"), she has a great line in invective: "A lot of management advice is of course complete twaddle. Empty intellectual calories pandering to the hunger for advice of managers aware of the pressures for change".

The Paradoxes of Prosperity is a no-holds-barred riposte to anti-globalists, luddites and those who believe in the need for worldwide economic change but reject capitalism as the engine for doing so. She is quick to point out the obvious paradox that anti-globalisation campaigners are globalisation's biggest beneficiaries, and the less obvious one that globalisation of a product (like sushi) doesn't homogenize it, but grows the franchise. Coyle is profoundly and sometimes hilariously unapologetic in her belief in technology-led `turbo-capitalism'. It's all over this book. "What is it that increases human prosperity?" she asks rhetorically on page 7: "Technological progress seems to be the answer" booms the next line. You can almost feel Naomi Klein flinch. Coyle places herself firmly in the camp of free-market mavens like Luuk van Middelaar and Matt Ridley. "The technology driven capitalist economy is the only reason any of us has a comfortable home, plentiful food....and children who have a good chance of surviving infancy". (p3) In order for the book to succeed, she has to convince us that her basic argument is watertight: That there is such a thing as New Capitalism, that it really is new, and, most controversially, that it really is good for us.

Coyle is on firm ground with the first two. She takes us very effectively through the productivity paradox: why the ICT revolution has surprisingly little to show for itself in growth terms. So far only The US, with its vastly greater computer infrastructure and investment, shows evidence of post 1973 growth due to technical progress. Partly it is to do with measurement difficulties, and partly to do with the fact that technological revolutions are `sleepers' - they don't make their effects felt for some fifty years after their introduction.

And is this the New New Thing? It would appear so. There is mounting evidence (from R&D budgets, patents registrations and so on) that developed economies rely on brains more than brawn. She subscribes to Arnold Harberger's denomination of ICT as a yeast technology, meaning that it seeps into other business areas and catalyses change there. Biotechnology, alternative energy and nanotechnology all get a look-in. She makes excellent examples to make parallels with the past. Especially effective is the reminder that each generation is woefully myopic about the potential for its new technologies - it is hard to believe that the telephone was once envisaged as a broadcasting device, for example.

Inevitably it is where Coyle tries to argue the benefits of all this that she will find her toughest critics. Her argument, which she returns to again and again, is that New Capitalism is great because its raw currency is us, or at least the creative stuff flowing between our ears. We are, as never before, owners of our means of production. And that's not all. Because the cogs of this new economy are oiled by personal trust, healthy open societies will be hewn from bureaucratic or despotic misery by the `human capital' and social context they engender. "It is not going to be possible to build a vigorous modern economy without building a fair society" (xix)

It sounds too good to be true, and not even a book this good can dispel all the doubts. For one thing, Coyle never quite convinces that the New Capitalism is not simply parasitic on the institutions of the bad old capitalism. The fortunes made in the weightless economy depended on the apparatus of capital funding, enlightened credit arrangements and trust. The ultimate beneficiaries of unfettered techno-capitalism are still shareholders, just as they were in the bad old days, so Coyle's talk of 'usurping elites' rings hollow (xvii). The assumption about trickle-down effects is based on a rose-tinted view of the capitalist structures in place in the developing world. The economist Hernando de Soto is just one of those who worry that wealth creation where corruption or nepotism is the norm may be at the expense of the majority, and no amount of faith in `human capital' will change that.

There is also the feeling that, well, no-one seems to be having all that much fun in Coyle's brave new world. Even the supposed winners of all this, the intra-urban uber yuppies, feel insecure and unsettled, as sociologist Richard Sennett has pointed out. She notes that "the US job market might have the right kind of flexibility to make possible large scale switches from one kind of occupation to another". Worker flexibility is the vital ingredient. Middle managers become technologically redundant. Ouch. Coyle tells us that freedom of people to move is the missing link of globalisation. Small wonder that there is such opposition to the whole idea.
Coyle admits there is huge potential for conflict, especially between rich and poor countries (foreign direct investment) and is honest about the shocks of deindustrialisation and downsizing. She is clear about the growing gap between rich and poor, but doesn't apologise for it: in the long run we all benefit from a generally improved standard of living. She marshals Amartya Sen, and says "Those countries excluded from the postwar process of economic liberalisation and trade have plainly fared less well than those engaged in the world economy".

But in the end this is a mesmeric and hugely insightful read. The value of Coyle's work is that it sets out clearly the parameters for intelligent debate on a subject that is clouded with fear and false assumptions. It knocks down the shibboleths of anti-globalisation and yet squares up honestly to the slightly disquieting future that awaits us: Get ready for constant change. Paradoxes of Prosperity is a litany of creepy stuff for conservatives: Institutions built for national industrial societies are inadequate for the global, weightless society; the authority of the professions will be undermined because bodies of knowledge will become common; and it's harder and harder to find effective cultural signifiers of dissent and rebellion, meaning we face a future dominated by nihilistic atrocities by the disenchanted. Coyle's message is that this is still infinitely preferable to pinchbeck bureaucratic control. If global capitalism is the only game in town, a clear understanding of the power balance between technology, markets and governments is vital, and Coyle's contribution is outstanding.

Highly Recommended!
Helpful Votes: 3 out of 4 total.
Review Date: 2002-01-29
Diane Coyle, a consultant and columnist, presents an in-depth and optimistic look at modern capitalism. Dubbing our current age a transitional period, she predicts that the result of our recent bout of high-tech fueled economic growth will be even more growth and a better society. Coyle refers to historical parallels and many texts to make her case that technology has transformed society in significant ways that even experts are only beginning to understand. We [...] recommend this compelling and authoritative book to executives and managers, and to serious readers and academics, all of whom will enjoy the way it makes sense of today's contradictory financial and social developments.

Enterprise
Partnering: The New Face of Leadership
Published in Kindle Edition by AMACOM (2002-10-31)
Authors: Larraine Segil, Marshall Goldsmith, and James, Eds Belasco
List price: $27.95
New price: $15.37

Average review score:

Partnering The New Face of Leadership
Helpful Votes: 0 out of 0 total.
Review Date: 2003-01-07
This book is great "airplane" reading. Each chapter is self contained --- usually about 10 to 15 pages, and written by world renowned experts in their field. Partnering is the common theme, but the authors cover a lot of territory.

This book is timely and relevant to today's environmnet. I especially like the idea that all the authors (as if these people need the money) are donating the royalities from sales to the victims of September 11, 2001.

a MUST read for any business professional
Helpful Votes: 1 out of 1 total.
Review Date: 2003-05-11
Great book! Partnering is the way to do business now and in the future. The book is a fine collection of tools and strategies in leadership and management. It's educational, inspiring and engaging at the same time. A must read for anybody who manages fast pace, competitive businesses

What the future of leadership should be.
Helpful Votes: 1 out of 1 total.
Review Date: 2003-02-25
This is a book for people who are concerned for building a better future. As someone who has spent a great deal of time studying leadership, I find the focus on doing it better that is found in this book to be quite refreshing. Here we move beyond evolutionary changes to ideas that are quite revolutionary. This is not a book about maintaining the status quo power structures. This is a book about creating new leadership styles where partnership with knowledgeable workers will be needed to ensure organizational success.

The command and control style of leadership is coming to an end. For a leader to succeed in the future they will have to rely on their ability to pull together the talents of many individuals. This will be a leader who respects others, who helps coach and develop real talent, who shares success, and who continuously reinvents her/himself. The book gives us hope for a future where we can be productive without sacrificing our humanity.

The books 30 essays by 42 thought leaders are works derived from a passion for helping others. The inspiration for this book comes from an awareness for new leadership made more apparent by the events of 9/11. All of the royalties from this book will go to help the victims of that tragic day.

Enterprise
Passing the Bucks: Protecting Your Wealth From One Generation To The Next
Published in Hardcover by Enterprise Group (1999-11-08)
Author: Norman A. Pappas
List price: $29.95
New price: $29.95
Used price: $3.95
Collectible price: $29.95

Average review score:

Passing the Bucks - Read it before it's too late!
Helpful Votes: 0 out of 0 total.
Review Date: 1999-12-17
Only two types of people should read "Passing the Bucks": people who own businesses and people who will someday die.

It is Norman Pappas' factual yet enjoyable presentation of personal financial essentials that separates "Passing the Bucks" from similar books. Believe me, I've struggled to read many of them in an effort to understand how to keep Uncle Sam at bay and preserve the results of a lifetime of work for my heirs and business partners. Now I've finally got it!

The author is an obvious authority on wills and trusts, business succession, insurance, estate taxes, corporate benefits and personal financial planning.

However, it's the WAY he brings it all across that makes it all so digestible. You can almost see this book - and its chuckle-filled Q&A format - as a TV series with Jerry Seinfeld or Tim Allen as the baffled businessman (hey, they're just sitting around counting their money now anyway).

The ease of finally understanding the alphabet soup of trust options (GRIT, GRAT, CLAT, CLUT, QTIP) makes us want to put together a plan NOW to protect our assets. I never realized that my children might only see 27% of my IRA dollars! And who knew that it costs me $155 to make a gift of $100 while I'm alive...but $222 to give the same $100 in a will when I'm gone? I know now!

As Mr. Pappas says, we and our accountants and lawyers are too busy putting out the day-to-day brush fires to deal with the forest fire that's just over the horizon.

I now feel confident that the people I love will be the biggest beneficiaries - literally - of my having read "Passing the Bucks."

Stop Here for the Bucks!
Helpful Votes: 1 out of 1 total.
Review Date: 2000-02-18
Norman Pappas has made good on the promise in his book's title; it really does help the reader understand the obstacles to passing wealth from one generation to the next - and how to go over, under, and around those roadblocks.

This is a solid, common sense, easily-read guideline for those who are wise enough to learn from others how to preserve what it took a lifetime to build.

"Passing the Bucks"- Forewarned is Forearmed
Helpful Votes: 3 out of 3 total.
Review Date: 1999-11-28
In "Passing the Bucks", Mr Pappas, a highly successful life underwriter and financial planner provides the highly affluent with an epicurean feast of wealth preservation techniques that he has used in over twenty-five years of hands on experience. The book is divided into two sections. The first deals with the passing of business assets, the second with personal assets. While written in a voluble question and answer format, the book is also a compendium of wealth transfer ideas that can and should be saved for future reference. Mr Pappas states that estate planning is a perpetual process that cannot be done in one afternoon with a group of professional advisors. The issues are complex and unique to each individual and must be continually reevaluated in the face of changing personal situations and governmental regulations.

"Passin the Bucks", is not, and does not claim to be a substitute for professional advice. Instead it should be used by the individual to gain knowledge so that he/she can come to the table with his/her advisors armed with the knowledge to carry on an efficient and intelligent discourse. With a little time and effort this volume will provide the affluent individual with information needed to preserve assets that have been acquired over a lifetime. So long as the government, through odious tax policy, continues to destroy family bussinesses and conficates already taxed personal assets, people like Mr. Pappas will be a welcome savior.

CGJM@AOL.COM

Enterprise
Passion Rules: Inspiring Women in Business (Psi Successful Business Library)
Published in Hardcover by PSI Research (2000-11-01)
Authors: Alexandra Powe-Allred, Constance C. Dickinson, and Alexandra Powe Allred
List price: $21.95
New price: $29.78
Used price: $0.78

Average review score:

PASSION FUELS SUCCESS
Helpful Votes: 0 out of 0 total.
Review Date: 2004-04-11
Alexandra Powe Allred brings an inspiring and informative book based on 25 examples of women who have achieved astounding success in business, along with what drove them to their heights. You will learn how to "identify your chosen field" how to break down boundaries, "doing your homework" how to "market yourself and your business" and much more. One of my favorite examples for strategy is about Jenny Craig, and the "recommended steps for success" provided: "Set your goal;" "Understand your market;" "Research several aspects of the business and your product"; "Identify your resources"; "Learn what you need to know"; "Develop your marketing skills"; "Hone your people skills"; "Believe in yourself and your goal."

Most importantly, this book will inspire you to hopefully look within and discover what you are absolutely PASSIONATE about doing and being in your life. It is your heart-felt passion that fuels your energy to do what it takes to live your dreams, while you joyfully create the success you deserve along the way.

Highly recommended for the inspiring stories of HOW women started from scratch and created the life and success they deserve, as well as for the in-depth resource guide at the back of the book, bringing you complete contact information for excellent organizations and publications, that can aid you in creating the success you deserve.

Barbara Rose, Ph.D. author of Stop Being the String Along: A Relationship Guide to Being THE ONE and If God Was Like Man
Editor, inspire! magazine

Truly Remarkable!
Helpful Votes: 6 out of 6 total.
Review Date: 2001-02-17
Too often women in our culture are discouraged and prevented from becoming independent businesspeople. The Western capitalist business paradigm desprately needs the passionate and nurturing influence of our creative women. Passion Rules focuses on the struggles and experiences of 25 successful women entrepreneurs. Their inspiring stories serve as powerful mentoring tools for any person with a creative independent spirit. We are looking towards a new definition of successful business and women in our society stand poised at the forefront.

Inspiration and Incite
Helpful Votes: 8 out of 8 total.
Review Date: 2001-02-04
I just received my copy of Passion Rules! and I had to immediately sit down and read it. Of course the next thing I had to do was recommend it to everyone :) This book covers many of the basics in starting up a business and also points out some of the pitfalls that might befall someone who is going into business for themselves. This book is easy to read, clearly written, and very entertaining. I think it is a must-have for any woman thinking about going into business.


Financial-Book-Review-->Electronic-Funds-Transfer-Systems-->Enterprise-->96
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