Enterprise Books
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Used price: $4.86

The best business history book I've ever read.Review Date: 2006-01-31
Excellent prose and great examples of U.S. Econommic historyReview Date: 2002-06-15
These 47 articles, gathered from Gordon's 10 years as an American Heritage columnist, cover the post-Revolutionary period through the 1950s. Each article is written, as the title portrays, from an American perspective. Mr. Gordon talks, for example, about the railroads and the characters behind them in the American boom but rarely does he specifically address who invented a product / technology, unless an American did. Additionally, I found that little attention was given to air conditioning, as it has impacted migration patterns dramatically in the U.S.
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Deserves 10 StarsReview Date: 2002-04-15
Stories Capture the Romance of BusinessReview Date: 2005-03-05
If your idea of the business book is the macroeconomics text that you slogged through when you were in college, the Business of America will come as a pleasant surprise. You'll find yourself engaged with the material and learning a lot about the history of American business and how business is done that you simply wouldn't get any other way.
Gordon writes the "The Business of America" column for American Heritage Magazine, and the stories that he tells there are the stories he tells here. He has divided the books into several sections. There are stories of the early days of the American dream that focus on the first years of Europeans on this continent up through about the Civil War. Other sections are divided into topical areas, such as Farming and Food, Manufacturing and Mining, Transportation, Banking, the Business of War, Business and Government, Retailing and Real Estate, and the Telegraph, Telephone, and Television. The final section is called After Hours.
Each of these sections includes several stories. There wasn't a single one of them where I didn't underline something or put an exclamation point in the margin, or write a note to myself. These stories are insightful, because Gordon understands the basics of how business works and the oddities of the human condition.
There are several stories that deal with how technology, in this case the cotton gin and the sewing machine and the steam engine, transformed whole industries. Gordon backs up his stories with facts.
For example, in the section called, "King Cotton," Gordon tells us: "Only five hundred thousand pounds of cotton were spun into thread - all by hand - in 1765. Twenty years later, sixteen million pounds were spun, by machine, and the price of cotton cloth had dropped from the caviar range to the mere smoked salmon bracket.
That illustrated the effect of the power loom on the spinning of cotton, but later in the same chapter, Gordon comes up with another statistic and description to describe how Eli Whitney's cotton gin transformed the cotton industry still further. "Whitney's machine could be built in an hour or so by any competent carpenter and worked by a single laborer, increasing his productivity fully fifty times. In a stroke, Whitney had reduced the labor cost of ginning from the dominant component in the cost of cotton cloth to a mere triviality. And the cost of cotton cloth dropped, as a result, from the smoked salmon range to the fish and chips bracket."
That's how of Gordon works and writes. He includes the stories and the statistics and the conclusions in a wonderful mix that delights, entertains, and informs.
If you are a businessperson, this book is for you because you will learn about how others before you have faced some of the same challenges that you face. You'll learn about how the economic wheel tends to revolve and good times follow bad, and times of great change follow times of stagnation. You'll be a better and more effective businessperson after reading this book.
This book is also for you if you think business is boring. Those of us who are in business know that it's endlessly fascinating and filled with things to learn, as well as with opportunities for profit. But the media as a whole tend to reduce business to the stock market and ignore the true human drama of what goes on. They miss some of the best stories, because they start from the assumption that the most interesting things in the world have to do with almost anything but business.
That's a point that Gordon makes at some length in the chapter called, "No Respect." It opens with this line, "If Rodney Dangerfield weren't a comedian, he would probably be an executive. Executives don't get any respect, either."
From there, Gordon goes on to point out that many famous inventors were not the people responsible for the changes in society brought about by their inventions. Alexander Graham Bell, invented the telephone, and has a giant entry in the Encyclopedia Britannica. But it washis father-in-law, Gardiner Greene Hubbart, who put together the system that became A T & T; and, not only made a lot of money for himself and Bell, but also changed the shape of the country.
In that example and dozens of others throughout this book, Gordon shows us the romance that goes with the business of America.
Economic history is educational and interestingReview Date: 2002-07-15
There is the story of King Cotton and how the gin made it profitable. Gordon reports on the California Gold Rush, the first television syndication (that's how Desi Arnaz earns a cover picture on an economic history book), war economies, the decision to build the World Trade towers (an eerie story to read today), steamboat races, railroad competition and more, each in pithy, five-page synopses of major historic studies or records. Brief as they are, there is not always a full story, but the histories leave the read impressed and engaged.
Gordon highlights well-known phrases, e.g., "The business of America is business," "The public be damned!" and explains how they came about (and the myths around same). Before we spoke of people "going postal", Gordon writes about the now-lapsed term, "postalization", another idea entirely.
In "The American Game" he shows how baseball is unique in that it was a business and not just a sport from its early years. A strange business, yes, where today "semiserfdom" of ballplayers has produced average annual salaries of $2.38 million and an industry prone to "work stoppages" and seemingly on the brink of disaster.
The better stories are of the visionaries who made and managed business in America, including the man who spent his personal fortune to make milk safe to drink for millions and the unsung heroes who saved businesses from failure. This is a good education for those who don't understand or who doubt the power of free markets, an idea whose time has come, or simply the American dream as it has been lived.

Used price: $11.50

Uplifting and inspirational!Review Date: 2008-09-25
ExcellentReview Date: 2007-05-13
Another "keeper" added to my collection...Review Date: 2005-05-05
Chicken soup: the simple, all-natural, inexpensive, easy-to-digest, comfort food, ingested for physical ailments. The title of this series of books promises the same, for the soul/spirit of the reader. And it delivers. Sometimes I feel it contains much more than mere chicken soup, but an arsenal of potent antibotics.
Divided and organized into categories or chapters, each book has stories each person can relate to, written about real people who have overcome obstacles, inspired, learned, thus encouraging the reader to do the same.
With a steady bombardment of negative news, I feel the Chicken Soup series of books creates a much-needed balance of hope to the sometimes-ignored, silent spirit that dwells within us.
If you have not already discovered this series, do yourself a favor and find a book within your interest range or start from the beginning with the first book. These books also make a terrific gift for a friend.
Uplifting Stories for an Uplifting BookReview Date: 2005-08-13
"A Miracle of Mermaids". Rhonda Gill's Husband, Ken had died nine months ago. Her 4 year old daughter, Desiree, was heartbroken over it. Desiree was a daddy's girl; she did everything with her father. Rhonda had moved in with her mother after Ken's death. On November 8, 1993, what would have been her dad's 29th birthday, Desiree asked her mom how she could send her daddy a card. Her Grandmother recommended buying a balloon, and tying the card to it. Desiree picked out a Little Mermaid Birthday balloon, and they tied the card, and a note to it, and let it go. Desiree insisted on the thought that her daddy was going to write back to her.
Wade MacKinnon, who lived in the rural area of Mermaid, Prince Edward Island, Canada, decided to go to Mermaid Lake. At the lake, he saw something floating around, behind the bushes. He picked it up and brought it home. It was a balloon with Mermaids on it. He opened the letter written in a little baggy. They read about Desiree's daddy, and what they did. To their astonishment, the balloon had traveled, from Oak, California to Canada in four days, nearly 5,000 Kilometers. The balloon had also landed in Mermaid Lake. Donna, Wade's wife, decided to write back to Desiree. She wrote a nice letter to her, and then bought a copy of the book Little Mermaid, and sent Desiree the package. The package was received by Desiree's Grandma, on January 19, since the MacKinnon family waited till after Christmas to send the package. Desiree, was ecstatic, to know that her Daddy wrote back. She did understand though, that it wasn't her daddy, that it was a family who had found the balloon and who decided to do a good thing.
Years later, Desiree will always call them when she needs to talk to her Daddy.
I loved this story, and the whole book, filled with stories just like it. If you enjoy inspirational stories, 'Chicken Soup for the Christain Family Soul" is a must-read for your list.
I love this book!Review Date: 2000-09-18

Used price: $129.96

Very inspiringReview Date: 2001-03-06
Dancing the Body of LightReview Date: 2000-10-11
Best book on performing the asanas correctlyReview Date: 2006-03-16
This book also contains information on yoga philosophy, the bandhas and kriyas as well as a chapter on pranayama. These chapters are short, provide useful context and good reference material. However, it would be best to study some of these other areas along with a teacher and additional reference material.
Another good introductory yoga book is Judith Lasater's 30 Essential Yoga Poses. This is written more simply, holds the number of poses to 30 and provides a number of useful practice sequences. I don't find it describes the correct way to perform the asanas as well as this book, but it's well done and also includes good notes on fine points for yoga teachers.
If you are serious about your yoga practice, then I don't know of a better book that describes how to perform the asanas correctly. If you are easily overwhelmed by detail, then I would probably try Judith Lasater's book above and get this one when you are more advanced.
Back Care Basics is also a nice introduction to yoga written by a physician for people with back problems. While this is the target audience, it also a good general introduction to Iyengar yoga.
Very inspiringReview Date: 2001-03-06
Beautiful yoga, insightful commentary on asanasReview Date: 2003-07-11

Used price: $11.90

ABSOLUTELY MARVELOUS!Review Date: 2000-07-14
Physically and Spiritually Inspirational!!Review Date: 2000-12-31
The Dream MakerReview Date: 2000-07-13
Have you reached a dry period in your walk with God? Then read this book. It is so uplifting and adventurous. The events in this book reminds me of the Book of Acts in the Bible. The Miracle working power of God.
Read the Book, The Dream Maker!
Speechless!Review Date: 2000-07-11
THE DREAM MAKER by RHONDA B. RADFORDReview Date: 2000-06-30


Barbara Hinkel's Ettiquette BookReview Date: 2000-02-08
Worthwhile exposure for every young person!Review Date: 1999-09-16
Worthwhile exposure for every young person!Review Date: 1999-09-16
Barbara Hinkel's Etiquette and Cotillion Program, Level 1Review Date: 2000-01-07
I LEARNED AS MUCH AS MY 12-YEAR OLD!Review Date: 2000-02-02

Used price: $8.45

Looking for a basic book before tackling this one?Review Date: 2007-05-01
If you never had this F&A stuff explained to you before, you will like "Business Basics Bestseller 1" as a starting point. This is not a suggestion that you substitute it for this book, just that you check it out as well. The BBB #1 book was written by a guy who is not an accountant -- imagine what that can do for cutting through the jargon accountants love without even knowing it.
BBB #1 will introduce you to the basics of business including the terms behind the numbers and where all the formulas come from before you plow into a true "finance and accounting" text. Search for "Business Basics Bestseller 1" and add it to your consideration. It can be one of your best investments. At less than 150 pages, you can zip through it.
Great Overview of Accounting and FinanceReview Date: 2008-07-26
It was clearly written by someone who has spent a long enough time in the field to be able to explain things simply, realistically and clearly. I recommend this book highly to people who feel a bit lost in basic accounting and finance. If you read this, you won't flinch when someone brings up convertible debt, amortization, P/E ratios, preferred stock and the like. Note that there's no discussion of net present value and other corporate finance topics.
Finance for Non-Financial ManagersReview Date: 2006-07-26
Clear, Concise & UsefulReview Date: 2006-05-15
Quick Access to Foundational InformationReview Date: 2007-03-08
A very good book that is easy to read and understand. Consider this book if you are looking to better understand that which is called "Finance".

Used price: $85.00

Best financial book for your money.Review Date: 2002-04-17
Listens to all the reviewersReview Date: 2000-03-30
It teachs you the non recuring items in the financial statements, capitalized assets, capitalized interest, Lifo liquidation etc.
If you find my review satisfying, let me know if you had another good book to read. I know another book, let's trade some info.
Gem!Review Date: 2002-11-07
An Invaluable Book that rings the bell loud and clearReview Date: 2004-09-22
Sans pareil!Review Date: 2002-01-27
For those who not lucky enough to attend Dr. Mulford's class, this book should do a great job.

Used price: $1.90

Must have handbook for business start-upReview Date: 2008-02-02
A Must-have GuideReview Date: 2007-04-20
Patterns of EntrepreneurshipReview Date: 2003-01-30
e MBA'06 (NY, NY)Review Date: 2006-03-27
Beyond the theory, this book offers practical advice.Review Date: 2001-10-15


A downright chilling wake-up callReview Date: 2004-06-12
This book needs to be read by every AmericanReview Date: 2004-05-25
Absolutely Fascinating!Review Date: 2004-05-18
This author has brilliantly researched and written this book in a format that is understandable as well as extremely informative. This book is not a scare tactic, it is written on a foundation of fact. He has explained the horrific current Social Security situation but didn't just stop with the gruesome facts. He has also proposed a plan for protecting and insuring our Social Security for the future. The Real Fix would save our future and be a win/win for me, my children the the future of our country and economy.
I strongly recommend this book (and CD which is included in the book) to all. We can use this information to open not only our own eyes but also of those in control of our money, taxes and of our country's economic future.
This book is a shocker...Review Date: 2004-05-18
Our leaders make enron and the other corporate thieves look like small potatoes. If this type of stealing was done in the private sector they would be behind bars. It makes me mad as hell to se what a mess our leaders have made of the Social Security system and what the future holds for our younger generations and the problems they will have to confront if we don't fix this now. None of our leaders ahve the guts or intestinal fortitude to tackle and confront this problem.
Listening to the CD was really helpful as well. The question and answer dialog was concise and easy to understand.
Our leaders need to get off their rear ends and do something now before it's too late. Time is running out...
I am very impressed...Review Date: 2004-05-18

Used price: $54.99

Beautiful BibleReview Date: 2008-10-01
A Good BookReview Date: 2007-02-17
A beautiful Bible to display in the homeReview Date: 2008-03-29
Probably the Version a Priest Or Nun Would SuggestReview Date: 2006-11-19
Nothing particularly Catholic about the Old TestamentReview Date: 2005-12-13
And here is Isaiah 7:14 in the RCV Catholic Edition ... "Therefore the Lord himself will give you a sign. Behold, a YOUNG WOMAN shall conceive and bear a son, and shall call his name Immanuel."
What, one may ask, does "Catholic Edition" mean if articles of faith like this are not defended?
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This is one of the greatest books I have ever read, bar none. The only down-side is that when you finish it you'll feel depressed because it's over. But that's OK, you can just read it again!