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Used price: $0.49
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The BEST book for the Home Buyer
Excellent reference for home buyers
Used price: $39.90

A Must For Anyone With a Family
A MUST FOR EVERY INSURANCE CANDIDATE
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Never a dull moment
"A SPARKLING BUY"I recently purchased the book "Diamond Buying Guide" and had not realized how involved and complicated it is to understand the differences in the evaluation of diamonds. A particular diamond I thought was a great deal before reading this book, however, I learned was not a good deal at all. The purchase would have been a poor investment. Thanks to this book I gained enough confidence and knowledge to explore the diamond market and I purchased a beautiful diamond ring for my wife. I had the diamond ring appraised by a reputable appraiser and I felt even better when she informed me that my purchase was as represented and the purchase was at a very good price. The appraiser was impressed with how much I new about diamonds. I was proud to inform her it was because of this book. The book is easy reading, informative, and was helpful to me. Thanks!

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Drive the Best for the Price
Kyle Busch The Teacher Writer
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Excellent FrameworkThe framework ( if I can use the word) for generating buy-in, is simple and powerful. Having determined the buy-in objective, it is important to establish a strategic story line. Humans think in pictures and images, and it is an appealing story that can capture attention about the vision and a positive future. The next step is to have three targeted chapters (based on the theory of Trilogy of Persuasion) , each directed at fulfilling the audience's future needs, wants and goals. Here the leader aligns his goals with that of the audience. Each targeted chapter is followed by supporting evidence to substantiate the statements in the targeted chapters. Buy-in is almost complete at this stage and now is the opportunity to call for action.
Each of these steps is clearly explained through very relevant examples. Excerpts from President George W. Bush's address to a joint session of Congress , September 20, 2001( to rally the nation in the wake of September 11 attacks), structured on this framework , is the best take away from this book.
A chapter at the end of the book is devoted to some FAQ's on the language of buy-in.
This is not a book that discusses theories of leadership and communication, but a practical guide for achieving results.
Highly recommended.
Fast Read, Strong LessonsThe premise of this book is that leaders send their messages, inspire their followers, and achieve results by using a particular type of language. The secret is astonishingly simple: tell stories, strategic stories. The key is to share a vision that people can buy into and they'll follow you to the ends of the Earth.
This disarmingly short book provides the insight into the technique, explains how this approach works, shows you how to use it, and encourages you to use the system. It seems so easy...one of those things that's right there in front of us, but we never saw it. Walton, a former CNN journalist, reports what he's learned, citing examples from the strategies of well-known executives.
Readers will benefit from clear explanations, how-to advice, and a sort of combination of enlightenment and inspiration. This book will stimulate your thinking and change the way you communicate. The illustrations, a glossary, and index provide added value.

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Great understanding and fullfillment of the readers needs
Getting Off to The Right Start Means Avoiding Scams
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From San Francisco Chronicle 12/8/02 (by Robert J. Bruss)
This is not Just a Catchy TitleThis book is worth every penny. It is well-written, researched and up to date. If you would like to buy a home and are waiting to save up for a downpayment order this book today. You won't be sorry!


Terrific!!!
Great book!
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This and 'When to sell' should be required readingThen it helps one create a strategy for buying based on facts rather than emotions.
I would recommend this book and When to Sell above most books about trading.
Great series of Books.
List price: $49.97 (that's 30% off!)

Getting Prospects to Say "Yes"
How to Get Customers to Call, Buy and Beg for More : '